4 research outputs found
The better mousetrap fallacy: A case study of the Bali Pathfinder tourist map
- Author
- Publication venue
- 'SAGE Publications'
- Publication date
- Field of study
Customer branding of commodity products: The customer-developed brand
- Author
- Publication venue
- 'Springer Science and Business Media LLC'
- Publication date
- Field of study
Futuristic VR image presentation technique for better mobile commerce effectiveness
- Author
- A Amedi
- A Paivio
- AC Klassen
- B Wansink
- C Fornell
- C Liang
- CM Wu
- D Albarracin
- D Cyr
- D Führer
- D Gefen
- DF Marks
- DF Marks
- DL Tusek
- E Cruz
- E Stice
- GS Day
- H Li
- H-F Hsieh
- HC Johnson
- HJ Um
- I Rodríguez-Ardura
- J Cohen
- J Jacoby
- J Park
- J Steuer
- J-C Chebat
- JC Makens
- JC Sweeney
- JD Wells
- JF Engel
- JJ Nicol
- JW Creswell
- K-W Su
- KJ MacKay
- KW Lau
- KZK Zhang
- LA Babin
- LR Klein
- M Brengman
- M Van Manen
- M Zampini
- MM Pegler
- P Mikalef
- P Wright
- PF Bone
- PK Petrova
- RB Ekstrom
- RM Held
- RS Elder
- RW Zmud
- SJ McKelvie
- SJ McKelvie
- SJ Sherman
- T Hatakeyama
- T Verhagen
- TB Sheridan
- TS Robertson
- VA Zeithaml
- W Barfield
- W Barfield
- WB Swann
- WK Simmons
- WL Gregory
- WT O’Donohue
- WW Chin
- X Cui
- Y Cheng
- Z Pylyshyn
- Publication venue
- 'Springer Science and Business Media LLC'
- Publication date
- Field of study
Psychische Erklärungskonstrukte des Konsumentenverhaltens
- Author
- A Adler
- A Bänsch
- A Finn
- A Gröppel
- A Kuß
- A Maslow
- A Mayer
- A Paivio
- A Paivio
- A Paivio
- B Neibecker
- B Swoboda
- B Swoboda
- B Weiner
- C Janiszewski
- CD Bailey
- CE Izard
- D Loudon
- D MacInnis
- D Statt
- DR Wittink
- E Dichter
- E Dichtl
- E Gutenberg
- E Kuhlmann
- E Martin
- F Fincham
- F Heider
- F-R Esch
- G Behrens
- G Behrens
- G Felser
- G Meyer-Hentschel
- G Schweiger
- G Silberer
- G Wiswede
- H Mayer
- HA Zielske
- HW Freter
- I Baiderjahn
- I Baiderjahn
- J Fahrenberg
- J Laplanche
- J Mowen
- J Pawlow
- J Zentes
- JC Makens
- JF Blackwell
- JN Sheth
- JR Bettman
- K Backhaus
- K Grunert
- K-F Koeppler
- K-H Strothmann
- KA Braun
- L DeChernatony
- L Festinger
- L Festinger
- L Festinger
- L Müller-Hagedorn
- L Rosenstiel
- L Rosenstiel
- L Schiffman
- L Thomas
- LE Bolton
- M Klammer
- M Rüdell
- M Solomon
- M Solomon
- MC Campbell
- N Hanna
- NE Miller
- NFO Infratest
- P Weinberg
- P Weinberg
- PG Zimbardo
- PR Hofstätter
- R Hüttenrauch
- R Lawson
- R Nieschlag
- R Plutchik
- R Weiber
- RC Atkinson
- RP Abelson
- S Bekmeier-Feuerhahn
- S Diehl
- S Freud
- S Frey
- S Voß
- SensoMotoric Instruments GmbH
- SP Brown
- T Foscht
- T Hennig-Thurau
- T Reynolds
- U Bernhard
- U Bleicker
- V Trommsdorff
- W Boucsein
- W Hoyer
- W Kroeber-Riel
- W Kroeber-Riel
- W Kroeber-Riel
- W Kroeber-Riel
- WD Hoyer
- Publication venue
- 'Springer Science and Business Media LLC'
- Publication date
- 01/01/2004
- Field of study