1 research outputs found
The Progression of Brand Orientation Literature in Twenty Years: A Systematic Literature Review
- Author
- * Gyrd-Jones
- * Harrison-Walker
- * Harrison-Walker
- * O&apos
- * Santos-Vijande
- A K Kohli
- B Merrilees
- B P Shapiro
- B Ramaseshan
- B Schmitt
- C Burmann
- C King
- C Lackman
- C Simoes
- D Miller
- D Teece
- E W Keller
- E Wallace
- G *hankinson
- G Gavetti
- H *reijonen
- H *reijonen
- H *reijonen
- H Hakala
- H Schmidt
- H Stride
- H Y Wong
- H Y Wong
- Ho Yin Wong
- I A Gisip
- J Baxter
- J C Narver
- J Evans
- J Gromark
- J Gromark
- J Ker�nen
- J Napoli
- J O Whitney
- K *bridson
- K *bridson
- L Dahlander
- M *rahman
- M *urde
- M *urde
- M *urde
- M *urde
- M A Hitt
- M C Cant
- M Chovancov�
- M J Louro
- M J Matanda
- M Reid
- M Scammell
- M T Ewing
- Mokter Hossain
- Muhammad Anees-ur-Rehman
- N Ahmad
- N Nedergaard
- O Otubanjo
- P *hankinson
- P *hankinson
- P *hankinson
- R C Mulyanegara
- R C Mulyanegara
- R C Mulyanegara
- R Casidy
- R Casidy
- R Casidy
- R Casidy
- R Chen
- R Deshpande
- R E Wilkes
- R Huang
- R Rentschler
- R Voola
- Rangaswamy Degeratu
- S *hirvonen
- S *hirvonen
- S D *m&apos
- S I Park
- S Joshi
- S M&apos
- T *laukkanen
- T Benos
- T Levitt
- T Mainela
- T Qiu
- Y Huang
- Y J *ahn
- Z Lee
- Publication venue
- 'Elsevier BV'
- Publication date
- 01/01/2016
- Field of study
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