2 research outputs found

    Strukturer i et mediaarkiv : analyse av hvordan NRK beskriver sine nyhetsinnslag, og hvordan det kan tenkes pÄvirke framtidens forstÄelse av vÄr samtid.

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    Our understanding of the society and the world around us is partly communicated to us through the newsmedia. The language used, both written, oral and images, affects the way that we talk about, understand and act upon certain events. In a newsbroadcast there are several interpretations and representations, all communicated in various forms of language, and this language will in turn be the basis for the language that is being used when a news segment is being described in an archive. I have analyzed how the Norwegian Broadcasting Corporation (NRK) describe their news segments in a digital archive structure. By using a critical discourse analysis, I have looked at how NRK covered two foreign events, and how that material is being described in the form of metadata. My study was on two events that gained a lot of media attention in Norway at the time. One of them is the riots that took place in Great Britain in august 2011, and the second event is the riots that happened in Sweden in may 2013. The news coverage of these events used images to communicate what happened to a large degree. The choice of images and how the news presented the stories, I suggest, have an affect on how norwegian society percieved them. By using a critical discourse analysis on the metadata for these news segments, I analyzed how the representations of the news stories are available in NRKs digital archiving structure, Programbanken. The main representations and identities that the news segments produced are recurrent in the metadata, and in turn becomes the terms that will give results on searches within the archive structure. As the news segments from 2011 was being described by metadata professionals from the metadata section, and the metadata for the segments from 2013 is a result of the journalists themselves ascribing metadata, a comparison show that the journalists describe the material in a far lesser extent than the professionals at the metadata section. My basis of this study is that the archivist have profound impact on the material, as they have an active part in how the material is being made available, by the language they use to describe any material

    Innvandring som trussel. En kritisk diskursanalyse av bildretorikken i BNP’s innvandringsdiskurs

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    Inom den europeiska politiken har det pÄ senare Är vÀxt fram fler frÀmlingsfientliga element. MÄnga av dessa lÀgger tyngd pÄ islam och muslimska kulturer som ett hot mot den europeiska vÀlfÀrden och nationell identitet. British National Party Àr ett exempel pÄ ett parti som sÀtter nationalism i första led och som Àr uppenbart frÀmlingsfientliga. De lÀgger stor tyngd pÄ att framstÀlla islam och muslimer som ett hot, samt att göra skillnad pÄ brittiska medborgare och 'andra'. Författaren analyserar en bild BNP anvÀnder pÄ sin hemsida för att propagera för sina vÀrderingar. Detta görs genom att anvÀnda diskursanalys baserad pÄ Norman Faircloughs metoder, och semiotisk analys baserad pÄ Roland Barthes ideer om myte och sprÄk. Bilden bestÄr av en kö av vad som kan tÀnkas vara muslimer tillsammans med texten Immigration isnt working. Bilden Àr baserat pÄ Charles Saatchis reklam for the conservatives under valgkampen 1978 - 1979, och en jÀmförelse av dessa Àr inkluderad i analysen. Analysen behandlar den bildretorik BNP anvÀnder för att föra fram sitt budskap. Vidare tas i beaktning vad de frÀmlingfientliga politiken pÄ olika hÄll i Europa har lett till och hur de ur ett helhetsperspektiv vill framstÀlla islam som ett hot
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