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2 research outputs found
Value Creation in Business Services through the Prism of Experience Economy: Conceptualizing Value-in-experience
Author
Heinola E.
Koukkari H.
+13Â more
Kukk J.
Kukk J.
Leppiman A.
Leppiman A.
Lessard L.
Nonaka I.
Nonaka I.
Pine B. J.
Pine B. J.
Pine B. J.
Same S.
Tseng M. M.
Vargo S. L.
Publication venue
'SAGE Publications'
Publication date
Field of study
No full text
Crossref
Marketing Theory: Experience Marketing and Experiential Marketing
Author
Arnould E J
Baron S
+42Â more
Boswijk A
Brakus J J
Cantone L
Carbone L P
Carù A
Clow K E
Csikszentmihalyi M
Desmet P
Fortezza F
Gentile C
Gilmore J H
Grewal D
Hekkert P
Holbrook M B
Holbrook M B
Keefe L M
LaSalle D
Lee M S
Leeflang P
Leighton D
Leppiman A
MacInnis D J
Maslow A H
Petkus E
Pine B J
Pine B J
Pine B J
Pitkänen K
Poulsson S H
Schmitt B
Schmitt B
Schmitt B
Schmitt B
Smilansky S
Tarssanen S
Tynan C
Varadarajan R
Veijola S
Verhoef P
Walls A R
You–Ming C
Yuan Y-H
Publication venue
'Vilnius Gediminas Technical University'
Publication date
01/01/2012
Field of study
No full text
Crossref