3 research outputs found
Executive Insights: The Impact of Linguistic Differences on International Brand Name Standardization: A Comparison of English and Chinese Brand Names of Fortune
- Author
- Agres Stuart J.
- Caller L.
- Carroll J.M.
- Charmasson H.
- Collins L.
- de Chernatony Leslie
- Douglas Susan P.
- Gardner Burleigh B.
- Harvey Michael G.
- Jones John Philip
- Kohli Chiranjeev
- Lannon Judie
- Lee Paul
- Levitt Theodore
- Lubliner Murray J.
- McNeal James U.
- Omelia Johanna
- Ourusoff Alexandra
- Reference Press
- Rieks David A.
- Rosen Barry Nathan
- Stout Kay
- Trout Jack
- Weisz Pam
- Wind Yoram J.
- Publication venue
- 'American Marketing Association (AMA)'
- Publication date
- Field of study
Computational plasticity of reinforced and prestressed concrete structures
- Author
- A. A. Elwi
- A. Hillerborg
- D. J. Han
- D. Ngo
- D. W. Murray
- F. J. Vecchio
- G. Hofstetter
- G. Meschke
- H. Kupfer
- H. Kupfer
- J. C. Simo
- J. C. Simo
- J. C. Simo
- J. G. M. Mier Van
- J. Lubliner
- K. H. Gerstle
- M. A. Crisfield
- M. Epstein
- M. Ortiz
- MARC general purpose finite element program
- N. Lanig
- O. Dahlblom
- S. S. Smith
- T. C. Y. Liu
- Z. P. Ba?ant
- Z. P. Ba?ant
- Z. P. Ba?ant
- Z. P. Ba?ant
- Z. P. Ba?ant
- Z. P. Ba?ant
- Publication venue
- 'Springer Science and Business Media LLC'
- Publication date
- Field of study
Imagem corporativa: uma vantagem competitiva sustentável
- Author
- Arão Sapiro
- BADARACCO Claire
- BALLEN Kate
- BARICH Howard
- BARKLEY William J
- BERRY Jon
- BERTRANO Kate. U.S
- BETTINGHAUS Erwin P
- BIANCARDI Raul J
- BLACKSTON Max
- BONNEY Joseph
- BOULDING Kenneth E
- BOULDING Kenneth E
- BRITT Stewart Henderson
- BROWN Paul B
- BRUNELLI Richard
- BUDD JR John F
- BUTLER Daniel
- BUTTER Stan
- BUZZEL Robert D
- CAIAFA Michael A
- CALAZANS Flavio Mario de Alcântara
- CAMINITI Susan
- CARTY Peter
- CASEY Donald
- CHESKIN Louis
- CHIASSON GaiJ
- CLARK Gary L
- COLFORD Steven W
- COLLINS James C
- COLLlNS Ray
- DANN Simon
- DAVIS Joel J
- DI BENEDETTO C. Anthony
- DICHTER Ernest
- DICKSON Douglas N
- DODDS William B
- DODDS William B
- DONATON Scott
- DUTTON Jane E
- EISENHART Tom
- EKSELL Olle
- ETTORRE Barbara
- FEINBERG Mark
- FERNBERG Patricia M
- FESTINGER Leon
- FISHER Christy
- FODOR George M
- FOMBRUN Charles
- FOSTER Peter
- FRASCA Ralph
- FUSCO Mary Ann Castronovo
- GARFIELD Bob
- GIOIA Dennis A
- GRAHAM Marcus
- GREY Ronald J
- GRIFFIN George
- GROSS Amy E
- HACKNEY Holt
- HAZEL Debra
- HEATON JR Eugene E
- HEDDEN Bob
- HEMMING Brian
- HERZOG Herta
- HICKS Jennifer
- HIGGINS Kevin T
- HIGGINS Richard B
- HILL Timothy H
- HOLLREISER Eric
- HOOK Sallie
- HORTON Cleveland
- HORTON Cleveland
- HORTON Cleveland
- HOWLAND Carl
- HUDSON Jerry E
- HUHN Mary
- HUME Scott
- IYER Easwar S
- JABEN Jan
- JARLEY Paul
- JOHNSON Bradley
- JOHNSON Richard
- KAPP Sue
- KEKST Gershon
- KING Gail
- KING Stephen
- KNOLL JR Herbert E
- KNOLL JR Herbert E
- KOTLER Philip
- KOTLER Philip
- KOTLER Philip
- LABAR Gregg
- LAKE David
- LAMARRE Daniel
- LAMONS Bob
- LAWRENCE Jennifer
- LEFTON Terry
- LEFTON Terry
- LEFTON Terry
- LEFTON Terry
- LEVIN Gary
- LEVINE Joshua
- LEVY Liz
- LIPPMANN Walter.
- LOUVIERE Jordan J
- LUBLINER Murray J
- LUBLINER Murray J
- MARKEN G. A
- MARNEY Jo
- MASKERY Mary Ann
- Mauro Tapias Gomes
- MCKENNA Joseph F
- MEAD Tim
- MEDCALF Laura
- MELIA Marilyn
- MILLER Cheryl D
- MOORE Michael
- MORGAN Gareth
- MORRIS George M
- NATIELLO Robert A
- NAUMANN Earl
- NEIVA JR Eduardo
- NELMS Douglas
- O'KEEFE William F
- OLINS Wally
- OLINS Wally
- OTTERBOURG Robert K
- PANITZ Eric
- PARRY John
- PATRICK Ken L
- PATRICK Ken L
- PAUL Karen
- PESMEN Sandra
- PETTIJOHN Linda S
- POLLACK John
- POLLOCK James
- PRATKANIS Anthony
- PRATKANIS Anthony
- RIDEELI Ken
- RIES AI
- ROGERS Everett M
- ROGERS Everett M
- ROGERS Everett M
- ROGERS Everett M
- ROKEACH Milton
- ROSENDAHL Iris
- ROSS Raymond S
- RUBIN Maureen
- RUESCH J
- SARVIS Michael J
- SCHLOSSBERG Howard
- SCHROEDER Michael
- SERAFIN Raymond
- SERAFIN Raymond
- SHELL Adam
- SILVA Aldo Xavier da
- SILVA Aldo Xavier da
- SKEEL Shirley
- SKORPEN Erling
- SMALL William J
- SMITH Patrick J
- SMITH Sarah
- SNYDER Adam
- SOUZA Marcos Gouvêa de
- SPAETH Tony
- SPROUT Alison L
- SRODES James
- STEENKAMP Jan-Benedict E. M
- STERNBERG Ron
- SUBRAMANIAN Dilip
- TEIXEIRA Diogo B
- THOMAS Tom E
- THOMLISON Bryan M
- TOMLINSON William H
- TOWNSEND Bickley
- VAN RIEL C. B. M
- VOGL A. J
- WARNER Fara
- WEINSTEIN Steve
- WENTZ Laurel
- WHITTEMORE Meg
- WILKINS Mira
- WILSON Marianne
- WOODSIDE Arch G
- WOUDHUYSEN James
- ZACK Jettrey
- ZALTMAN Gerald
- ZIMBARDO Philip
- ZIMMER Mary R
- Publication venue
- 'FapUNIFESP (SciELO)'
- Publication date
- Field of study