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1 research outputs found
Practitioners' perceptions of marketing: Field evidence from a Nordic country
Author
AP Felton
B Clark
+26Â more
C Grönroos
C Moorman
CA Howard
CP McNamara
D Solomons
EH Shaw
F Langerak
FE Webster
FS Houston
GG Dess
GJ Hooley
HC Barksdale
LJ Konopa
M Abdel-Kader
MCH Yeung
N Francke
N Venkatraman
N Venkatraman
PD Converse
RJ Keith
RT Hise
SH Hunt
VA Zeithaml
Ø Helgesen
Ø Helgesen
Øyvind Helgesen
Publication venue
'Springer Science and Business Media LLC'
Publication date
Field of study
No full text
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