A STUDY OF SOCIAL ADVERTS WITH RESPECT TO THE IMAGE OF MUSLIM REFUGEES IN SOCIETY

Purpose: The article deals with the problem of changes in social values made by the influence of refugee culture and mind on the British society, which is widely known to be very stable and unchangeable via comparative qualitative research methods. Methodology: The qualitative research adopted an analytical-comparative method. Data were collected through observation, interviews and questionnaires. Main Findings: As a result, the value-ignored actions from the Love letter are the most diverse in value types and in the number of uses in the text. In conclusion, when considering the verb value-oriented expressions, it is noted that there are much more positive actions than negative ones. Applications: This article can be used by regional schools, cultural organizations and universities. Novelty/Originality: The crisis of ideology in the field of morality in the modern social situation related to the problems of immigrants has been studied

SEMANTIC FEATURES OF THE PHRASEOLOGICAL UNITS WITH THE COMPONENT LIGHT THE WITHIN ARTISTIC DISCOURSE

Purpose: To conduct lexical and semantic analysis on the concept light in the artistic discourse of postmodern fiction. Methodology: In this research, comparative method, search for synonyms, continuous sampling and seminal analysis are used. Main Findings: As a result, it becomes obvious that the boundaries of the artistic concepts are extremely blurred and much wider than the boundaries of the corresponding non-artistic concepts. In conclusion, the concept light is frequently used in English artistic discourses, i.e. significant in the culture, and a special status in the semantic space of the concept light has the meaning of knowledge and information. Applications: The study results can be used by students and universities. Novelty/Originality: In this research, a model of the semantic features of the phraseological units with the component light is presented in a comprehensive and complete manner

Spanglish in contemporary music

Spanglish is a unique linguistic phenomenon that is widely used in many spheres of social life and culture, especially among the youth. The relevance of this work lies in the fact that a person who wants to understand the culture of Mexico and the United States of America, to understand the speakers of the Mexican version of the Spanish language and communicate with them successfully, needs to know about the principles of using Spanglish, its significance for speakers, and also its areas of application. The subject of the research is the features of the use of Spanglish in modern music. The purpose of this paper is to study the Spanglish phenomenon and consider examples of its use by contemporary songwriters. Among the tasks it can be noted: based on the experience in studying the history of the origin of Spanglish, consider its main features, give examples of the use of Spanglish in modern musical compositions and draw a conclusion about the frequency of occurrence of Spanglish in music

The Mental Structure of Assessment as a Linguistic and Synergetic Phenomenon

The article deals with the problems of the term mental structure of assessment seen as the main epistemic model in the consciousness of every representative of society on the one hand, and on the other – as a synergetic tool for linguistic analysis of lexical meaning and its connotation as the means of social attitude verbalization. The mental structure of assessment is a concept, which due to its positive features resembles the non-linear open synergetic system. Special attention in this article is paid to the transmission of sense in the discourse as the basic means of understanding connotations and change of lexical semantics