Climate change and disaster impact reduction

Based on papers presented at the 'UK - South Asia Young Scientists and Practitioners Seminar on Climate Change and Disaster Impact Reduction' held at Kathmandu, Nepal on 5-6 June, 2008

How a Hamilton fast food restaurant can increase their brand awareness

Brand awareness is one of the most important marketing concepts in present times for gaining competitive advantage in an ever-increasing globalized market. For attracting consumers and increasing their purchase intentions, brand awareness is important as it increases knowledge of product offerings and other associated characteristics amongst consumers. The main intent of this research project is to study different ways in which local pizza stores in New Zealand can increase their brand awareness. For accomplishing this purpose, the research project will include a mixed approach where both qualitative and quantitative research methods have been opted. The qualitative method includes an in-depth interview with the manager of the fast food outlet, while the quantitative method includes utilization of survey questionnaires for attaining required information. As far as structure of the research project report is concerned, it will mainly include background of the research, aim and scope of the research, literature review, research methodology, and analysis of the attained data, collected from pie charts and bar graphs. Recommendations include that local pizza stores should exploit social media channels for increasing brand and product awareness

Performance of DF Incremental Relaying with Energy Harvesting Relays in Underlay CRNs

In this paper, we analyze the throughput performance of incremental relaying using energy harvesting (EH) decode-and-forward (DF) relays in underlay cognitive radio networks (CRNs). The destination combines the direct and relayed signals when the direct link is in outage. From the derived closed-form expressions, we present an expression for the power-splitting parameter of the EH relay that optimizes the throughput performance. We demonstrate that relaying using EH DF relays results in better performance than direct signalling without a relay only when the destination combines the direct signal from the source with the relayed signal. Computer simulations demonstrate accuracy of the derived expressions