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3 research outputs found
Visual merchandising and the creation of discernible retail brands
Author
Barry Davies
Philippa Ward
Shona Kerfoot
Publication venue
'Emerald'
Publication date
Field of study
No full text
Crossref
The Effect of Perceived Social Risk and Color Congruity on Consumer Choice of Product Colors
Author
Aslam Mubeen M
Babin Barry J
+26 more
Berg-Weitzel
Birren Faber
Campbell Margaret C
Cerbus George
Chebat Jean-Charles
Compeau Larry D.
Dowling Grahame R
Dowling Grahame R
Garber
Grossman Randi Priluck
Heckler Susan E
Kaplan Leon B.
Kerfoot Shona
Kotler Philip
Kunda Ziva
Madden Thomas J.
Meyer-Levy Joan
Meyer-Levy Joan
Miller Elizabeth G
Peracchio Laura A
Peracchio Laura A
Schmitt Bernd H
Stayman Douglas M.
Trinkaus John
Zirkel Sabrina
김경희
Publication venue
'Korean Academy of Commodity Science & Technology'
Publication date
Field of study
No full text
Crossref
Protecting Appearance and Atmospherics: Trade Dress as a Component of Retail Strategy
Author
Babin Barry J.
Babin Barry J.
+42 more
Baker Julie
Beebe Barton
Bitner Mary Jo
Bitner Mary Jo
Black Ryan C.
Brengman Malaika
Chebat Jean-Charles
Cohen Dorothy
Collins Paul M.
Custers P.J.M.
Dennis Charles
Edwards John S.A.
Emmett Dennis
Garlin Francine V.
Hui Michael K.
Jeffery Clara
Johnson Lesley
Kerfoot Shona
Knoferle Klemens M.
Kotler Philip
Machleit Karen A.
Mari Michela
Matilla Anna S.
McCarthy J. Thomas
Miaoulis George
Michon Richard
Morin Sylvie
Morrin Maureen
Morrison Michael
Petty Ross D.
Rayburn Steven W.
Runyan Rodney
Scott Clifford D.
Sen Sankar
Smith Peter
Spangenberg Eric R.
Summers Teresa A.
Taylor Charles R.
Teller Christoph
Turley L.W.
Van Oel Clarine J.
Ward James C.
Publication venue
'American Marketing Association (AMA)'
Publication date
Field of study
No full text
Crossref