6 research outputs found
From the Editors
- Author
- Publication venue
- 'SAGE Publications'
- Publication date
- Field of study
Having Versus Consuming: Failure to Estimate Usage Frequency Makes Consumers Prefer Multi-Feature Products
- Author
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- Ashesh Mukherjee
- Barbara E Kahn
- Caglar Irmak
- Christina L Brown
- Daniel Oppenheimer
- David O Sears
- Debora V Thompson
- Eric J Johnson
- Geeta Menon
- Gregory Carpenter
- Irwin P Levin
- Itamar Simonson
- James E Burroughs
- John T Cacioppo
- Joseph C Nunes
- Joseph K Goodman
- Joseph K. Goodman
- Julie R Irwin
- Kathleen M Rassuli
- Kristin Diehl
- Kristopher J Preacher
- Leonard L Martin
- Leonardo Nicolao
- Marsha L Richins
- Nielsen Company
- Norbert Schwarz
- Rebecca Hamilton
- Rebecca K Ratner
- Robert J Meyer
- Robin J Tanner
- Russell W Belk
- Ruth N Bolton
- Sengupta
- Sheena S Iyengar
- Stephen M Nowlis
- Strack
- Thorstein Veblen
- Uzma Khan
- Van Boven
- Yaacov Trope
- Ziv Carmon
- Publication venue
- 'Elsevier BV'
- Publication date
- 01/01/2012
- Field of study
Periodization in Marketing History
- Author
- Bartels Robert
- Beard Miriam
- Bloch Marc
- Bobbitt Philip
- Bohannan Paul
- Bucklin Louis P.
- Clark Colin
- Clark Kitson
- Converse Paul D.
- Converse Paul D.
- Copeland Melvin T.
- D. G. Brian Jones
- Dixon Donald F.
- Dixon Donald F.
- Dixon Donald F.
- Fox Stephen
- Fullerton Ronald A.
- Gerhard W.
- Goodman Charles
- Goodman Charles
- Gould Stephen J.
- Gras Norman Scott Brien
- Haydu Jeffrey
- Hotchkiss George Burton
- Howard John A.
- Jackson Donald W. Jr.
- Jones D. G. Brian
- Kathleen M. Rassuli
- Kerin Roger A.
- Kumcu Erdogan
- Kuznets Simon
- Laura Farlow Dix
- Lazer William
- Levett A. Elizabeth
- Mayer Robert N.
- McCarthy E. Jerome
- Morishita Fujiya
- Otte T. G.
- O’Guinn Thomas C.
- Polanyi Karl
- Pope Daniel
- Porter Glen
- Ree Jonathan
- Rostow W. W.
- Sheth Jagdish N.
- Sheth Jagdish N.
- Solomon Michael R.
- Stanley C. Hollander
- Stowe Noel J.
- Tedlow Richard S.
- White Hayden
- Witkowski Terrence H.
- Publication venue
- 'SAGE Publications'
- Publication date
- Field of study
Historical research in marketing: Retrospect and prospect
- Author
- A. Fuat Firat
- A. Silk
- A. V. Seaton
- A.B. Blankenship
- Barbara B. Stern
- Barbara L. Gross
- Bernard J. Londe La
- Carl G. Hempel
- Carol J. Kaufman
- D. G. Brian Jones
- D.G. Brian Jones
- D.G. Brian Jones
- David D. Monieson
- David J. Lichtenthal
- Donald F. Dixon
- Donald F. Dixon
- Donald F. Dixon
- Donald F. Dixon
- E. Jerome McCarthy
- E.D. McGarry
- E.T. Grether
- Edward Cundiff
- Edward L Bermays
- Erdogan Kumcu
- Faith Legh
- Frank Coolsen
- Fred Jones
- George Burton Hotchkiss
- George Fisk
- George H. Brown
- George Schwartz
- George W. Robins
- Gordon E. Miracle
- Grant McCracken
- H. H. Friedman
- H.H. Maynard
- H.H. Maynard
- Harold Barger
- Harold Hardy
- Henrietta Larson
- Hugh E. Agnew
- J. E. Hagerty
- J.M. Cassels
- Jagdish N. Sheth
- Jagdish N. Sheth
- Jagdish N. Sheth
- John Breen
- John S. Wright
- John Ziman
- K. Myers
- Kathleen M. Rassuli
- Kathleen M. Rassuli
- L.D.H. Weld
- Lawrence Lockley
- Merle Curti
- N. McKendrick
- Paul H. Nystrom
- Paul H. Nystrom
- Paul D. Converse
- Paul D. Converse
- Paul D. Converse
- Paul D. Converse
- Philip Kotler
- Quentin J. Schultz
- R. W. Ferrier
- Ralph M. Hower
- Ralph W. Hidy
- Richard Tedlow
- Richard W. Pollay
- Richard W. Pollay
- Richard W. Pollay
- Richard W. Pollay
- Richard W. Pollay
- Richard W. Pollay
- Richard W. Pollay
- Robert Bartels
- Robert Bartels
- Robert Bartels
- Robert Bartels
- Robert J. Keith
- Robert Mittelstaedt
- Roger Dickinson
- Ronald A. Fullerton
- Ronald A. Fullerton
- Ronald A. Fullerton
- Ronald A. Fullerton
- Ronald A. Fullerton
- Ronald Savitt
- Russell W. Belk
- Scott D. Johnson
- Shelby D. Hunt
- Simon Litman
- Stanley C. Hollander
- Stanley C. Hollander
- Stanley C. Hollander
- Stanley C. Hollander
- Stanley C. Hollander
- Stanley C. Hollander
- Stanley C. Hollander
- Stanley C. Hollander
- Stanley C. Hollander
- Stanley C. Hollander
- Stanley C. Hollander
- Stanley C. Hollander
- Stanley C. Hollander
- Stanley C. Hollander
- Stanley C. Hollander
- Stanley C. Hollander
- Stanley D. Chapman
- Stanley Shapiro
- T.A.B. Corley
- Terence Nevett
- Terence Nevett
- Terence Nevett
- Terence Nevett
- Terence Nevett
- Terence Nevett
- Terence Nevett
- Terence Nevett
- Terence Nevett
- Terence Nevett
- Terence Nevett
- Thomas G. Marx
- W. Applebaum
- W. Applebaum
- William Hoagland
- William Lazer
- William Lazer
- William Lazer
- William T. Kelley
- Publication venue
- 'Springer Science and Business Media LLC'
- Publication date
- Field of study
Desire-Induced, Innate, Insatiable?
- Author
- Adburgham Alison
- Alderson Wroe
- Ansbach Kaylene
- Assael Henry
- Atwan Robert
- Barth Gunter
- Belk Russell W.
- Bell Quentin
- Boorstin Daniel J.
- Bordon Neil
- Braudel Fernand
- Brown Bruce
- Chandler Alfred Dupont
- Cohen David L.
- Creighton Lucy Black
- Douglas Mary
- Emmet Boris
- Ewen Stuart
- Flugel John C.
- Fox Richard Wrightman
- Friedman Monroe
- Fuller Wayne E.
- Fullerton Ronald A.
- Fullerton Ronald A.
- Goldsmith Raymond W.
- Hollander Stanley C.
- Hollander Stanley C.
- Hollander Stanley C.
- Hollander Stanley C.
- Holsworth Robert D.
- Horowitz Daniel
- Horowitz Daniel
- Hotchkiss George B.
- Hoyt Elizabeth Ellis
- Kallen Horace M.
- Kathleen M. Rassuli
- Kiernan Thomas
- King Charles W.
- Larrabee Eric
- Lears T. J. Jackson
- Leiss William
- Leiss William
- Linden Eugene
- Lynd Robert
- Markin Rom J.
- Mason Roger S.
- McCracken Grant D.
- McKendrick Neil
- McMahon A. Michal
- McNeal James U.
- Muir Ramsey
- Mukerji Chambre
- National Consumers Committee for Research and Education
- Neufeld Maurice F.
- Nunn Joan
- Nystrom Paul
- Pfeiffer John E.
- Pope Daniel
- Rae John
- Robinson Dwight E.
- Robinson Dwight E.
- Scheflen Albert E.
- Schudson Michael
- Sherman Stanley
- Smalley Orange
- Solomon Michael R.
- Spiegel Henry William
- Sproles George
- Stanley C. Hollander
- Tan Chin Tiong
- Veblen Thorstein
- Vichert Gordon
- Whiteside Thomas
- Williams Rosalind H.
- Wilson Christopher
- Winstanley Michael J.
- Zaltman Gerald
- Publication venue
- 'SAGE Publications'
- Publication date
- Field of study