6 research outputs found

    An empirical investigation of a model of environmentally concerned consumer behavior and its determinants: The moderating role of market mavenship and product involvement

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    Extant literature offers incomplete explanations of environmentally concerned consumer behavior (ECCB), based on subsets of determinants. In this study, I have presented an integrated model of ECCB, and examined the main effects of three key psychological determinants (environmentally concerned beliefs and attitudes, personal norm, and perceived consumer effectiveness) and two key socio-cultural determinants (injunctive norm and collectivist orientation), on four dimensions of ECCB, namely purchase behavior, search for information, conserving behavior, and supporting intent. The study also examined the interactional effects of market mavenship and involvement on these direct linkages. I conducted a national online survey among members of environmental organizations (n = 212). The model explained 58.8 per cent of the variance in purchase behavior, 62.2 percent of the variance in search for information, 51.7 percent of the variation in conserving behavior, and 81.3 percent of the variance in supporting intent. The study has served to strengthen, support and extend previous research in the area of ECCB. Support was found for the main effects of environmentally concerned beliefs and attitudes on purchase behavior, and supporting intent. Furthermore, support was found for the main effects of personal norm on purchase behavior, search for information, and conserving behavior. Additionally, results supported the main effects of injunctive norm on purchase behavior, search for information, conserving behavior and supporting intent. Also, results supported the main effects of perceived consumer effectiveness on purchase behavior, search for information, and conserving behavior. However, collectivist orientation was not supported as a positive determinant of any dimension of environmentally concerned consumer behavior. Market mavenship was examined in the environmental context for the first time in this study, and was evidenced to be a determinant of search for information. Additionally, interactional effects of market mavenship were evidenced on two direct linkages in the model. Further, product involvement was evidenced to be a determinant of search for information, and also of supporting intent. Additionally, interactional effects of product involvement were evidenced on three direct linkages in the model. The contributions of this study have wide research implications, and also societal and managerial implications for the various environmental stakeholders

    Exploring the Determinants of Behavioral Outcome: A Study of Online Learning Among College Students in Mexico

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    We investigated the effects of prior visits to a given web site, social media mode and learning style of Internet users on their Behavioral Outcome based on an online search task. Currently, little research attention is given to Mexico regarding this topic. The research methodology was a laboratory experiment conducted in a university in Mexico, with a total sample of 120 subjects. The experimental design was a randomized complete block design. There were eight block-treatment (2 x 4) effects, assigned randomly to the subjects. The data analysis of the results and contributions of the study are presented and interpreted within the framework of Kolb’s experiential learning theory

    The impact of unacceptable wait time on health care patients\u27 attitudes and actions

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    A great deal of time is spent by patients waiting for health care services in doctors\u27 offices. The literature points to a negative impact of wait time on patients\u27 perceptions of health care services, and on patients\u27 subsequent behavior. A survey of 200 patients suggests wait time affects perceptions of quality, satisfaction and likeability, as well as likelihood of recommendations and repeat visits. In addition, response to unacceptable wait time was found to be significantly related to income. These findings indicate a cultural shift in patients\u27 perceptions of wait time, and underline the need for providers to retain patients\u27 loyalty through more timely service. Copyright © by The Haworth Press, Inc. All rights reserved

    A research of service outcomes in Taiwan: the role of patients\u27 quality perceptions and wait time.

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    Wait time is a continuing issue in healthcare services. U.S. studies reveal wait time is inversely related to healthcare service outcome as well as patient behavior and attitudes. However, Taiwan, despite being an important center for global healthcare services, has not been the subject of much research attention regarding wait time and its impact on patient perceptions and behavior. In the authors\u27 exploratory study, patients in Taiwan completed a self-report questionnaire on how wait time and service quality characteristics relate to service outcome. Results indicate the influence of healthcare service quality and wait time on service outcome. Contributions, limitations, and research and managerial implications are discussed

    An overview of and factor analytic approach to flow theory in online contexts

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    An overview of flow theory is presented from the literature across multiple disciplines, including information systems, ecommerce, marketing, digital gaming, user interface, management, and cultural contexts. Flow can play a pivotal role in the user experience and impact the user interaction with a site, computing device, or app. It is worthwhile to examine the effects of flow experience on users and incorporate these findings in designing engaging user experiences and interfaces in both web sites and mobile applications. To further understand these implications, the present study gave a questionnaire to 310 participants in a computer laboratory setting following an online shopping episode. The factor analysis revealed three dimensions of flow experience: control, attention focus, and cognitive enjoyment. All three dimensions had very low correlations. No gender effect on flow was found
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