Political Implication in “Sepha Khun Chang - Khun Phaen”

This research is a study of the political implications in the Vajirayan Royal Library version of “Sepha Khun Chang - Khun Phaen”. It aims to provide an explanation on the political implications, which appeared in the text and the context, and the political agenda that prompted the revision and publication of this literature in 1917 by utilising detailed interpretation of the text and contextual analysis. This research shows that the body of the Vajirayan Royal Library version of “Sepha Khun Chang - Khun Phaen” can be portrayed as a social reality that highlights the correlation between the people of different classes in the social hierarchy. The literature also covers the concept of loyalty, especially that of the government officials to the royal institute. Furthermore, once the status and role of Prince Damrong Rajanubhab, the then president of the Vajirayan Royal Library, and the Thai State’s context at that time into account, it reveals a hypothesis suggesting that the creation of this book was not by the reason “to preserve a well-versed Thai literature permanently” as the prince stated, but instead by a political reason which purposefully intended to foster people’s loyalty to the royal institute by using the aforementioned portrayal as a model. Keywords: Loyalty, Palace Revolt of 1912, Sepha Khun Chang - Khun Phae

EXPLORING THE NEXUS BETWEEN SUPPLY CHAIN AMBIDEXTERITY, SUPPLY CHAIN AGILITY, SUPPLY CHAIN ADAPTABILITY AND THE MARKETING SENSING OF MANUFACTURING FIRMS IN INDONESIA

Purpose: Majority of times, it is argued that firm could face difficulty to reconfigure its processes and capture opportunities within the marketplace, without even suspecting such opportunities earlier. Methodology: Market sensing shows the routines of organization which are associated with quick learning about competitors, customers, business environment, and SC members, enabling to understand market conditions for the purpose of forecasting. Results: This study is interested in examining the relationship between supply chain performance and firm performance in the presence of firm performance. To test the hypotheses we have used the SEM-AMOS statistical technique. The findings of the study have provided support to the theoretical foundation and proposed hypothesis of the current study. Current study will be helpful for policymakers and practitioners in understanding the issues related to supply chain risk, supply chain integration and supply chain performance. In the author's knowledge this is among very few pioneering studies on this issue

Role of Pressures and Green Supply Chain Management Practices in Enhancing the Operational Efficiency of Firms: Evidence from Thailand

The environmental challenges for business are on rise. Bearing this fact in mind current has explored the relationship between different pressures and green supply chain management practices (GSCMP). In addition current study has considered the GSCMP as a mediator. 220 respondents participated in the study and Smart-PLS was used for data analysis. Results revealed positive link between coercive, normative, mimetic pressure and GSCMP. Furthermore the study also revealed that GSCMP significantly and positively mediates the relationship between coercive, normative, mimetic pressure and operational efficiency. The study concluded that when an organization is forced through the external sources such as legislation, environment protection agencies and customers they tend to follow the GSCMP. These practices in turn lead towards the operational efficiency of the firms. The limitations and future research areas are provided in the study

Mediating Impact of Information Sharing In the Relationship of Supply Chain Capabilities and Business Performance among the Firms of Thailand

Thailand is considered one of the largest exporters and producers of foods and agricultural products, and play an important role in the economic development of Thailand. However, food industry produces a high income for the country. Its supply chain system still has some problems among different parties. There are lot of factors which effect the performance of food industry’s chain. It is difficult to choose one success factor to be improved since improving one factor could lead to a positive or even a negative impact on another factor. The study purpose is to explore the relationship between supply chain capabilities and information sharing towards the business performance. The data was drawn from 220 food companies in Thailand and the measurement scale was validated using structural equation modelling (SEM). The findings show that supplies chain management capabilities have positive and significant association with business performance. Similarly, information sharing also have positive and significant association with business performance and also has mediating impact. Thus, proposed model could also provide causal-effect determinants affecting supply chain performance for enhance the supply chain strategies to meet supply chain goals and also to guide decision makers with the pertaining information for implement such strategies

Mobilizing Organizational Performance through Robotic and Artificial Intelligence Awareness in Mediating Role of Supply Chain Agility

Tourism industry is lifeline for Thailand as this sector is contributing a lot in country’s GDP. With an increasing flux of tourists, hotel industry is bringing artificial intelligence and robotic awareness in their employees to ensure better performance from all dimensions. Such performance levels are also linked with supply chain agility up to some extent. This paper has aimed to analyze the impact of artificial intelligence and robotic awareness on environmental, operational and economic performance of hotel sector of Thailand. Moreover, mediating role of supply chain agility has also been checked in relationship between the respective empirical linkages. Data was collected from the managing employees of hotel sector of Thailand through a structured instrument and it was then analyzed through confirmatory factor analysis and structural equation modeling. Results have provided the insight that robotic awareness has significant impact of all three dimensions of performance and supply chain agility significantly mediates these relationships in positive direction. This study is novel due to testing supply chain agility as mediator in robotic awareness and performance linkage and also because of taking operational performance as another dimension of performance which was not tested in prior literature. Implications, limitations and future research indications are also given in this study

Modernizing Supply Chain through Cloud Adoption: Role of Cloud Enabled Supplier Integration in Gaining Competitive Advantage and Sustainability

Cloud computing is deepening its roots in modern day businesses as companies are using it not only for their internal operations but also for suppliers and customers. Cloud enabled supplier integration system is one of the finest examples of such modernization which is being adopting by the firms for better organizational outcomes. However, evidence of such progress is quite rare. This study has targeted to identify the impact of cloud adoption on firm’s sustainability and competitive advantage in mediating role of cloud enabled supplier integration in manufacturing industry of Thailand. Such manufacturing organizations of Thailand were taken in sample which have already adopted cloud system in their firms and 32 such entities’ management was surveyed through questionnaire. Data was afterwards analyzed on AMOS and SPSS for hypotheses testing and screening purposes respectively. Results have confirmed significant positive impact of cloud adoption on firm’s sustainability as well on competitive advantage along with significant mediating role of cloud enabled supplier integration. Originality of this study is inclusion of competitive advantage in model to check its relation with both cloud adoption and cloud integration. Implications of this study are there in paper along with limitations and future research indications