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5 research outputs found
From purchasing exposure to fostering engagement: Brand–consumer experiences in the emerging computational advertising landscape
Author
Araujo T.B.
Copulsky J.R.
+3Â more
Hayes J.L.
Kim S.J.
Srivastava J.
Publication venue
Publication date
01/01/2020
Field of study
Get PDF
UvA-DARE
International Migration, Integration and Social Cohesion online publications
Marketing’s metaphors have expired: An argument for a new dominant metaphor
Author
Adam D. Slobodzian
Bagozzi R.P.
+9Â more
Brown S.
Clausewitz C.V.
Copulsky J.R.
Lakoff G.
Marjorie Delbaere
Philp R.
Ries A.
Tzu S.
Vargo S.L.
Publication venue
'SAGE Publications'
Publication date
Field of study
No full text
Crossref
Erratum
Author
Ballinger J.
Ballinger J.
+13Â more
Copulsky J.R.
Czepiel J.A.
Duffy H.
Hughes A.M.
Jackson R.
Kauffman G.
Kenna R.
Kotler P.
Levine J.
Michaelson G.A.
Naisbitt J.
Rapp S.
Shelia R.S.
Publication venue
'Emerald'
Publication date
Field of study
No full text
Crossref
Counterinsurgency for wind energy: the BĂi Hioxo wind park in Juchitán, Mexico
Author
Alexander Dunlap
Altamirano-Jiménez I.
+24Â more
Arronte E.L.
Bartra A.
Boyce G.
Bryan J.
BĂĽscher B.
CDM
CODIGODH
Copulsky J.R.
Dunlap A.
Finn J.C.
Gledhill J.
Kilcullen D.
Mackinlay H.
Norget K.
Oceransky S.
Osborne T.
Paley D.
Rosenau W.
Rubin J.W.
Salman T.
Shapiro-Garza E.
Sullivan S.
Williams K.
Williams K.
Publication venue
'Informa UK Limited'
Publication date
Field of study
No full text
Crossref
Beziehungsmarketing - Ein Konzept
Author
B. Hentschel
B. Stauss
+41Â more
B.P Shapiro
C. C Snaw
C. Oliver
C.K Prahalad
D. Knyphausenzu
D. Shani
D.A Garvin
F.E. Webster
F.E. Webster
F.V Cespedes
G.R Jones
H. Diller
H. Häkansson
H.B Thorelli
Hans Peter Wehrli
I.H Ansoff
J. Anderson
J. Pine
J. Pine
J.H. Song
J.R Copulsky
J.T Mahoney
K. Ellis
L Berry
P. M Senge
R. Blattberg
R. Dwyer
R. Glazer
R. McKenna
R. Normann
R.M Grant
R.M. Morgan
S. Davis
S. Ganesan
S.D Hunt
T. Levitt
T.T Nagle
U. Fincke
W. KrĂĽger
W. Plinke
W.H Engelhardt
Publication venue
'Springer Science and Business Media LLC'
Publication date
Field of study
No full text
Crossref