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2 research outputs found
Consumer World-Mindedness and Attitudes toward Product Positioning in Advertising: An Examination of Global versus Foreign versus Local Positioning
Author
Aiken L.S.
Alden Dana L.
+28Â more
Appadurai A.
Balabanis G.
Bannister J.P.
Bearden William O.
Beckmann Suzanne
Caudle Fairfield M.
Chin Wynne
Danny Kjelgaard
Douglas Susan P.
Edwin J. Nijssen
Hair J.F.
Hannerz Ulf
Hollis Nigel
Holt Douglas B.
Holt Douglas B.
Kunst-Wilson William R.
LeVine R.A.
Lindell Michael K.
McFarlin Dean B.
Okazaki Shintaro
Podsakoff Philip M.
Shankarmahesh Mahesh N.
Sharma S.
Steenkamp Jan-Benedict E.M.
Susan P. Douglas
Thompson Craig J.
Zaichkowski Judith L.
Zhou Lianxi
Publication venue
'American Marketing Association (AMA)'
Publication date
Field of study
No full text
Crossref
Estimation du flux de sève à partir du bilan thermique de la tige de plants de Quercus robur L. en relation avec l’intensité de la lumière : comparaison de deux méthodes au cours de la phase d’installation
Author
A. Groot
A. Lindroth
+38Â more
A. Pierret
A.D. Barnes
C. Valancogne
C.T. Wit De
D. LĂĽttschwager
E. Cienciala
E.C. Stone
F.P. Weibel
G. Gerdes
H. Coners
H. Coners
IPCC
J. Čermák
J. Čermák
J.F. Kjelgaard
J.J.J. Wiltshire
J.M. Baker
K. Steppe
K.A. Shackel
K.H. Higgs
L. Ma
M. Löf
M.G. Messina
Magnus Löf
N. Torkel Welander
N.T. Welander
R. Sands
R.S. Senock
S. Dayau
S.L. Steinberg
T. Ishida
T. Sakuratani
T. Sakuratani
T.T. Kozlowski
V.L. Grime
V.L. Grime
V.L. Grime
W.A. Dugas
Publication venue
'EDP Sciences'
Publication date
Field of study
No full text
Crossref