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4 research outputs found

Ethical challenges of digital communication in public relations: a comparative study of individual, organizational, and national factors in 52 countries

Author: Athaydes A
Hagelstein J
Hung-Baesecke C-JF
Macnamara J
Meng J
Volk S
Zerfass A
Publication venue
Publication date: 04/07/2022
Field of study

OPUS - University of Technology Sydney

Moving forward the dialogic theory of public relations: Concepts, methods and applications of organization-public dialogue

Author: Chen X
Chen Y-RR
Hung-Baesecke C-JF
Publication venue: 'Elsevier BV'
Publication date: 30/06/2022
Field of study

OPUS - University of Technology Sydney

When non-CSR-themed social media influencers endorse corporate CSR initiatives: Effects of publics’ perceived influencer characteristics and leadership

Author: Chen Y-RR
Cheng Y
Hung-Baesecke C-JF
Publication venue: 'Elsevier BV'
Publication date: 30/01/2023
Field of study

OPUS - University of Technology Sydney

Asia-Pacific Communication Monitor 2020/21. Strategic issues, competence development, ethical challenges and gender equality in the communication profession

Author: Hung-Baesecke C-JF
Lwin M
Macnamara J
Zerfass A
Publication venue: EUPRERA
Publication date: 03/07/2022
Field of study

OPUS - University of Technology Sydney

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