The Journal of the Center for Interdisciplinary Teaching and Learning

IMPACT: The Journal of the Center for Interdisciplinary Teaching & Learning is a peer-reviewed, biannual online journal that publishes scholarly and creative non-fiction essays about the theory, practice and assessment of interdisciplinary education. Impact is produced by the Center for Interdisciplinary Teaching & Learning at the College of General Studies, Boston University (www.bu.edu/cgs/citl).In this issue, podcasts are looked at as a pedagogical game changer. Using the award-wining podcast Serial as their catalyst, this issue's essayists look at podcast's emerging role in higher education, how multimodal learning can help students find their voices, the podcast's place in the curriculum at a criminal justice college, and how podcasts can inspire students to reflectively assess their own writing. Our reviewers take a critical look at the podcasts Welcome to Night Vale and Revisionist History

“Let Our Freak Flags Fly”: Shrek the Musical and the Branding of Diversity

This is the publisher's version, also available electronically from http://muse.jhu.edu/journals/theatre_journal/v062/62.2.brater.html“’Let Our Freak Flags Fly’: Shrek the Musical and the Branding of Diversity” argues that DreamWorks used Shrek the Musical to exploit a generic theme of multiculturalism to extend the reach of the Shrek franchise and challenge Disney’s domination of the Broadway market. By bringing a political-economic analysis to bear on the study of commercial theatre, the essay shows that DreamWorks’s marketing strategy—diversification—provided the theme—diversity—for the product it was employing to implement that strategy. Yet because Shrek’s multicultural message is contradicted by the blatant racial stereotyping of Donkey, Shrek’s “jive-spouting sidekick,” the musical in fact epitomizes the contradictions that inform multiculturalism in the early twenty-first-century marketplace and functions as an unlikely emblem of the Age of Obam