2 research outputs found
INTERNATIONAL EXPERIENCE THEORY AND GLOBAL STRATEGY
- Author
- Atac Osman
- Ballasa Bela
- Bernard Chester
- Boston Consulting Group
- Cline William R
- Drucker Peter
- Furniss J. D.
- Glick L. A.
- Glueck William F
- Hirschman Winfred B
- Kiechel Walter
- Malabre Alfred
- Ohmae Kenichi
- Ohmae Kenichi
- Osman A. Atac
- Pascale Richard T
- Pascale Richard T
- Porter Michael E
- Rada J.
- Sesit Michael R. A.
- Sobel Robert
- Ting Wankee
- Publication venue
- 'Emerald'
- Publication date
- Field of study
Ethnic Consumer Reaction to Targeted Marketing: A Theory of Intercultural Accommodation
- Author
- Alba Joseph W.
- Associated Press
- Bargh John A.
- Barsalou Lawrence W.
- Berry John W.
- Byrne D.
- Campbell Margaret C.
- Cherkassky Irene
- Conzen Kathleen Neils
- Delener Nejdet
- Deshpande Rohit
- Deshpande Rohit
- Faber Ronald J.
- Fitzgerald Thomas K.
- Fost Dan
- Friestad Marian
- Gans Herbert J.
- Gans Herbert J.
- Giles Howard
- Giles Howard
- Gill Richard T.
- Haley Eric
- Harrison Albert A.
- Heider F.
- Hill Winfred F.
- Hirschman Elizabeth C.
- Hirschman Elizabeth C.
- Hirschman Elizabeth C.
- Hirschman Elizabeth C.
- Holland Jonna L.
- Holland Jonna L.
- James Anderson A.
- James W. Gentry
- Jones Edward E.
- Jongkind Fred C.
- Jongkind Fred C.
- Jonna Holland
- Kassarjiian Harold H.
- Keough Caroline
- Koslow Scott
- Langrehr Frederick W.
- Lewis Len
- Loken Barbara
- Matarazzo J. D.
- Matlin Margaret W.
- McCracken Grant
- Miller Cyndee
- Monk Richard C.
- Nelson John R.
- Novak Michael
- Novak Michael
- O'Guinn Thomas C.
- O'Guinn Thomas C.
- O'Guinn Thomas C.
- Penaloza Lisa
- Reid C. L.
- Riggins Stephen H.
- Santoro Elaine
- Sautter Elise T.
- Schlinger M. J.
- Simard Lise
- Simons Herbert W.
- Smith Robert E.
- Stayman Douglas M.
- Sturdivant Frederick D.
- Sujan Mita
- Szybillo G. J.
- Taylor Charles R.
- Webster Cynthia
- Webster Cynthia
- Whittler Tommy E.
- Williams Jerome D.
- Williams Jerome D.
- Wood Wally
- Yancey William L.
- Zajonc Robert B.
- Publication venue
- 'Informa UK Limited'
- Publication date
- Field of study