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314 research outputs found
Value co-creation strategy in the social commerce Era
Author
Nick Hajli
Publication venue
'Informa UK Limited'
Publication date
01/01/2019
Field of study
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Cronfa at Swansea University
New product success through big data analytics: an empirical evidence from Iran
Author
Nick Hajli
Publication venue
'Emerald'
Publication date
01/01/2021
Field of study
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Cronfa at Swansea University
Be my friend! Cultivating parasocial relationships with social media influencers: findings from PLS-SEM and fsQCA
Author
Nick Hajli
Publication venue
'Emerald'
Publication date
01/01/2022
Field of study
Get PDF
Cronfa at Swansea University
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