Willow Creek, California Tourism Analysis

The primary objective of this study was to introduce and recommend different strategies for the city of Willow Creek, California to increase tourism post-Covid-19. After extensive research, the report outlines various opportunities that the Recreation 365 class, Tourism Industry Management, believe will help Willow Creek in their efforts to attract their target audience

Wayfinding Pilot project

Our research project focuses on encouraging HSU students to become more physically active, while immersing themselves in the Arcata community. Our Wayfinder project includes a map of trails that will be highlighted by semi-permanent signage, to increase walkability and integrate HSU students into the community. With the results from a previous survey, the trails in this project preview a variety of popular places in the Arcata community to promote Arcata-HSU relations and influence students to explore their new home. In our video, we will share the trails, how we created the trails, and our plans for future engagement