1 research outputs found
A critical review of the costs of advertising: a tranformative consumer research perspective
- Author
- A Durning
- A Quart
- A Rindfleisch
- B Saatcioglu
- BB Kachru
- Benjamin K. Sovacool
- BK Sovacool
- BK Sovacool
- British Petroleum
- C Hamilton
- C Honoré
- C Lasch
- C Sunstein
- C Sunstein
- C Tichi
- CL Bovee
- D Crockett
- D Held
- D Rose
- D Sprott
- DA Christakis
- DG Mick
- DJ Boorstin
- DJ Lair
- DM Potter
- DO Friedrichs
- DP Kuratko
- DW Orr
- E Barnouw
- E Diamond
- E Fromm
- E Fromm
- E Morales
- EC Hirschmann
- EG Traube
- EJ Mishan
- EL James
- ES Herman
- G Saad
- G Turner
- GW Mangold
- HD Thoreau
- HI Schiller
- HJ Schau
- HJ Skomia
- I Sola Pool de
- J Deery
- J Evans
- J Fiske
- J Fiske
- J Ford
- J Fowles
- J Gómez Capuz
- J Mackay
- J Schor
- J Williamson
- JD Harris
- JD Pierce
- JK Galbraith
- JL Aaker
- JL Ozanne
- JL Ozanne
- JL Ozanne
- JL Ozanne
- JL Ozanne
- JL Scarpaci
- JL Scarpaci
- JM Wolburg
- Joseph L. Scarpaci
- K Bommel Van
- K Davies
- K Kaser
- K Sheldon
- KB Rotzoll
- L Moutinho
- L Scott
- L Scott
- LJ Kensicki
- LK Ozanne
- M Brower
- M Carreira
- M Fishbein
- M Levy
- M McLuhan
- M McLuhan
- M McLuhan
- M Snell-Homby
- M Turngate
- MA Brown
- ME Drumwright
- MIB Fernández
- MR Hyman
- MR Real
- MR Solomon
- N Postman
- N Sachs
- National Science Foundation
- P Grigg
- P Hawken
- P Kotler
- P Tetlock
- R Ballantyne
- R Berman
- R Fischer
- R Florida
- R Hovland
- R Layard
- R MacNeil
- R Marchand
- R Putnam
- R Putnam
- RE Lane
- RJ Barnet
- RJ Bator
- Ronnie Ballantyne
- RV Teschner
- RW Emerson
- RW Pollay
- RW Pollay
- S Bossy
- S Ewen
- S Fox
- S Hall
- S Hayakawa
- S Hinduja
- S MacBride
- S Moores
- SA David
- SD Hunt
- SD Hunt
- SJ Johar
- T Altstiel
- T Guimaraes
- T Kasser
- T Veblen
- T Veblen
- T Yeshin
- TC Leonard
- VL Leymore
- W Arens
- W Iser
- W Leiss
- W Weir
- WW Longfellow
- YS Moon
- Z Patterson
- Publication venue
- 'Springer Science and Business Media LLC'
- Publication date
- 01/06/2016
- Field of study
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