Organic heterogeneous material - A new marketing regime for diversified seed populations

From 2022, the new European Regulation on organic production enables all operators to market seeds of "organic heterogeneous material" or "OHM". A new category of seeds which can be used in organic farming, for home gardening, but also in conventional farming. The video breaks down this new regime and shows you how easy it is to enter the market, helping to grow the organic sector, its consumers base, and restore AGROBIODIVERSITY