How to Map Theory: Reliable Methods Are Fruitless Without Rigorous Theory

Good science requires both reliable methods and rigorous theory. Theory allows us to build a unified structure of knowledge, to connect the dots of individual studies and reveal the bigger picture. Some have criticized the proliferation of pet "Theories," but generic "theory" is essential to healthy science, because questions of theory are ultimately those of validity. Although reliable methods and rigorous theory are synergistic, Action Identification suggests psychological tension between them: The more we focus on methodological details, the less we notice the broader connections. Therefore, psychology needs to supplement training in methods (how to design studies and analyze data) with training in theory (how to connect studies and synthesize ideas). This article provides a technique for visually outlining theory: theory mapping. Theory mapping contains five elements, which are illustrated with moral judgment and with cars. Also included are 15 additional theory maps provided by experts in emotion, culture, priming, power, stress, ideology, morality, marketing, decision-making, and more (see all at theorymaps.org ). Theory mapping provides both precision and synthesis, which helps to resolve arguments, prevent redundancies, assess the theoretical contribution of papers, and evaluate the likelihood of surprising effects

The structure of online activism

Despite the tremendous amount of attention that has been paid to the internet as a tool for civic engagement, we still have little idea how “active” is the average online activist or how social networks matter in facilitating electronic protest. In this paper, we use complete records on the donation and recruitment activity of 1.2 million members of the Save Darfur “Cause” on Facebook to provide a detailed first look at a massive online social movement. While both donation and recruitment behavior are socially patterned, the vast majority of Cause members recruited no one else into the Cause and contributed no money to it-suggesting that in the case of the Save Darfur campaign, Facebook conjured an illusion of activism rather than facilitating the real thing

Paying It Forward: Generalized Reciprocity and the Limits of Generosity

When people are the victims of greed or recipients of generosity, their first impulse is often to pay back that behavior in kind. What happens when people cannot reciprocate, but instead have the chance to be cruel or kind to someone entirely different—to pay it forward? In five experiments, participants received greedy, equal, or generous divisions of money or labor from an anonymous person, and then divided additional resources with a new anonymous person. While equal treatment was paid forward in kind, greed was paid forward more than generosity. This asymmetry was driven by negative affect, such that a positive affect intervention disrupted the tendency to pay greed forward. Implications for models of generalized reciprocity are discussed

Creepiness Creeps In: Uncanny Valley Feelings Are Acquired in Childhood

Peer Reviewedhttps://deepblue.lib.umich.edu/bitstream/2027.42/150519/1/cdev12999_am.pdfhttps://deepblue.lib.umich.edu/bitstream/2027.42/150519/2/cdev12999.pd

Measuring Realistic and Symbolic Threats of COVID-19 and Their Unique Impacts on Well-Being and Adherence to Public Health Behaviors

COVID-19 threatens lives, livelihoods, and civic institutions. Although restrictive public health behaviors such as social distancing help manage its impact, these behaviors can further sever our connections to people and institutions that affirm our identities. Three studies (N = 1,195) validated a brief 10-item COVID-19 Threat Scale that assesses (1) realistic threats to physical or financial safety and (2) symbolic threats to one’s sociocultural identity. Studies reveal that both realistic and symbolic threats predict higher distress and lower well-being and demonstrate convergent validity with other measures of threat sensitivity. Importantly, the two kinds of threats diverge in their relationship to restrictive public health behaviors: Realistic threat predicted greater self-reported adherence, whereas symbolic threat predicted less self-reported adherence to social disconnection behaviors. Symbolic threat also predicted using creative ways to affirm identity even in isolation. Our findings highlight how social psychological theory can be leveraged to understand and predict people’s behavior in pandemics