Can’t Take a Joke? The Asymmetrical Nature of the Politicized Sense of Humor

In an effort to tease out possible expressions of dispositional differences in people of different political ideologies, this study uses media preference and consumption data from the 2008 National Annenberg Election Survey (NAES08-Online) to examine characteristics of audiences for a range of television shows and genres. The individual shows include two political satires, The Daily Show with Jon Stewart, and The Colbert Report; a late-night comedy/variety show, The Tonight Show with Jay Leno; a hospital-based ensemble situation comedy, Scrubs; two animated comedies, The Simpsons, and The Family Guy; and two action-oriented dramas, 24, and CSI: Miami. The genres include comedies, dramas, sports and documentaries. The results of a series of one-way ANOVAs and regression analyses supported the hypotheses that conservatives do not enjoy humor as much as liberals, and that they enjoy political humor even less than non-political humor

The Politics of HPV Vaccination Advocacy: Effects of Source Expertise on Effectiveness of a Pro-Vaccine Message

The Politics of HPV Vaccination Advocacy: Effects of Source Expertise on Effectiveness of a Pro-Vaccine Message Persistent public resistance to an apparently safe, effective and life-saving public health practice such as HPV vaccination illustrates a significant issue in the communication of behavioral recommendations based on evidence-based scientific data and consensus views of scientific and medical experts. This study examines the influence of source expertise on pro-HPV-vaccine advocacy messaging effectiveness among audiences of differing political ideologies. The findings support prior research indicating greater resistance to HPV vaccination among political conservatives. Subjects who self-identified politically as Centrists and Conservatives were significantly less likely to think deeply about a pro-HPV advocacy message delivered by an expert spokesperson than were politically self-identified Progressives. Conservatives who viewed a pro-HPV vaccination message delivered by a non-expert spokesperson had significantly more positive attitudes toward HPV vaccination than Conservatives who received no advocacy message (the control condition). By contrast, attitudes of Conservatives who viewed a pro-HPV vaccination message delivered by an expert spokesperson were not significantly different from those who received no advocacy message. The findings suggest an over-reliance on expert spokespeople for delivering science-based behavioral recommendations

Rhineura

Number of Pages: 2Integrative BiologyGeological Science

Customer Loyalty and Supplier Strategies for Quality Competition

We analyze a model of consumer response to variation in product or service quality. The model, developed in [4], provides closed-form expressions that characterize short-term and long-term measures of customer loyalty to a supplier. In this paper, we develop sensitivity analyses that offer a rich characterization of how factors - such as the underlying quality levels of the suppliers, the customer's ability to distinguish between good and bad suppliers, and the customer's prior beliefs regarding the suppliers affect both short-term and long-term loyalty. We also use the expressions to develop simple normative models for suppliers that wish to develop effective quality strategies.

Vertical Contracting When Competition for Orders Precedes Procurement

This paper reverses the standard order between input supply negotiations and downstream competition and assumes that competition for orders takes place prior to procurement of inputs in a vertical chain. In an environment where procurement negotiations involve no private information and no restrictions on the form of pricing, it is found that oligopolistically competitive outcomes will result despite the presence of an upstream monopolist. It is demonstrated that vertical integration is a means by which the monopolist can leverage its market power downstream to the detriment of consumers. However, it does so, not by foreclosing on independent downstream firms, but by softening the competitive behaviour of its own integrated units. Thus, the paper provides a simple rationale for anti-competitive vertical integration in an environment that respects the usual Chicago school assumptionsvertical contracting, vertical integration, monopolisation, bargaining, competition

Measuring Up: A Study on Corporate Sustainability Reporting in Canada

In response to the growth in corporate sustainability reporting in Canada, CGA-Canada commissioned a sustainability reporting survey in the fall of 2004. The survey sought to advance understanding of sustainability reporting, advocate for business value and transparency in reporting, and look to enjoin participation by all stakeholders. The results of the survey show the growing trend towards sustainability reporting in Canada. Some 18% of all companies produce a dedicated sustainability report, while approximately 5% spend more than $100,000 annually to report on sustainability issues. Regulatory requirements, stakeholder pressure, and corporate image objectives influence the most the decision to adopt a corporate sustainability reporting practice. In turn, added cost and potential information overload were two of the main reasons why organizations have not adopted a comprehensive sustainability reporting function. Concerns regarding the credibility and the vagueness of reporting practices and guidelines were also expressed.sustainability reporting, corporate social responsibility, reporting practices, sustainable development, socially responsible investment