NEXUS BETWEEN USERS’ PERCEIVED RISK, PERCEIVED LEGISLATION AND E-COMMERCE ACCEPTANCE: IMPLICATIONS FOR E-COMMERCE ADOPTION IN SOUTHWEST NIGERIA

This paper investigates the impact of perceived risk and perceived legislation on ecommerce acceptance. Questionnaire was used to collect data from 666 come-toclaim customers of top 4 e-Commerce organizations. Hypotheses were tested using Hierarchical Regression Analysis. The results revealed that perceived risk and legislation have significant effects on e-Commerce acceptance. The study expanded the application of theory discussed in this study which allow for contribution to the theorizing of e-commerce adoption by substituting behavioural variables with internet security variables to the already established UTAUT model. The paper recommends that government should provide a regulatory framework to drive the e-commerce sector

Tomorrow's Europe : the views of those concerned

845 p., ref. bib. : 37 p