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3 research outputs found
Cases in marketing research
Author
DEBRUICKER F. STEWART
REIBSTEIN DAVID J.
Publication venue
PRENTICE-HALL, INC
Publication date
Field of study
No full text
ix+396hlm.;23c
uilis.unsyiah.ac.id
Recommended from our members
Cases in consumer behavior
Author
DeBruicker F. Stewart
Quelch John A.
Ward Scott
Publication venue
Publication date
01/01/1980
Field of study
No full text
University of Miami: Scholarship Miami
Humor in advertising: A behavioral perspective
Author
Alfred Politz
Arthur Bellaire
+49 more
Brain Sternthal
C. I. Hovland
Calvin P. Duncan
Charles R. Gruner
Charles R. Gruner
Charles R. Gruner
Charles R. Gruner
Charles R. Gruner
Corbett Monica
D. C. Berlo
D. Starch
Daniel K. Stewart
David A. Aaker
David A. Schwartz
David Gardner
Dorothy Markiewicz
Draper Daniels
F. Stewart DeBruicker
Fairfax M. Cone
G. F. Pokorny
Gilbert Seldes
H. Helson
H. Helson
Harry W. McMahon
J. Patrick Kelly
Jaala Weingarten
John Marshall
John O'Connor
Kalman Phillips
L. Winters
Leon Festinger
M. Venkatesan
Major Steadman
Merrill DeVoe
Mervin D. Lynch
N. E. Bechwith
P. E. Lull
P. M. Taylor
Peter L. Wright
Peter Lubalin
R. Baron
Richard Orkin
Russell H. Colley
S. Dutta
S. Watson Dunn
Stewart W. Bither
T. V. Byor
Thomas Batman
Valentine Appel
Publication venue
'Springer Science and Business Media LLC'
Publication date
Field of study
No full text
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