Toward a sociology of reuse: deconstructing the milkbottle

This article investigates the practice of reuse, the relation between individuals and objects, using as a case study the refillable glass milk bottle. Based on interviews with 22 individuals in mainly rural settings, the study aims to understand what the milk bottle means today to the many people who still use it, and what the socioeconomic and other structures are that sustain this kind of product reuse. The discussion exposes the way that reuse is about both consumption and disposal and is maintained by a web of household practices, revealing the milk bottle as both a site of resistance to supermarkets and a site for the construction of collective and individual identities. We also expose the way that the materiality of the bottle enables myth and trust to be articulated. We conclude that this reuse practice is a form of non-market mediated exchange, marking reciprocal relations of care and trust

The Social Responsibility of Football Clubs: The 'Shared Value' as a Process of Value Creation?

In the literature, CSR has been studied as a mean to reconnect sport organizations and society. Nevertheless, little attention has been paid to Porter and Kramer’s « shared value ». Therefore, after presenting the management of sport organisations as well as CSR, this article will be drawn on Crane et al.’s six characteristics of CSR and on Porter and Kramer’s concept to assess whether professional football clubs in Belgium are developing CSR or not. Then, we will assess, in this qualitative and exploratory research, if the most developed ones regarding CSR are also the most involved in the shared value process. In addition, value creation will be examined regarding supporters. This study, realized in 2012, allows discovering that if CSR is well developed in the observed football clubs, differences exist between them and opportunities to create shared value can still be taken. We will show that the success of one club doesn’t depend only of the financial and human resources. A successful RSE process has an impact on the representation that the stakeholders have about the club and on the engagement for the club

Gendered Identities in Self-Descriptions of Electoral Candidates in a French National Sport Federation

This is an Accepted Manuscript of an article published by Taylor & Francis Group in European Sport Management Quarterly on 29/11/2010, available online: http://www.tandfonline.com/10.1080/16184742.2010.524239The aim of this study was to evaluate ways in which male and female candidates for election to the Executive Committee of a National Sport Federation (NSF) for the period 2004–2008 defined themselves in their candidate self descriptions (CSD). Forty-one statements of candidates were subjected to textual data analysis (using ALCESTE software). Four lexical classes were identified, and the demographic profiles of the authors contrasted. The classes identified were subsequently subjected to correspondence analysis which identified two factors explaining 76.6% of total variance, reflecting respectively, gendered roles (first factor) and presence/absence of previous national level experience (second factor). Findings provide a discursive perspective on the construction of gendered roles in a sporting organisation