20 research outputs found

    The relative impact of mass media on American liberalism, 1945-1990

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    Thesis (Ph. D.)--Michigan State University. Department of Communication, 1996Includes bibliographical references (pages 201-212

    An Experimental Examination of Readers' Perceptions of Media Bias

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    Perceptions of media bias were explored by manipulating expectations of bias and news topic. Readers were more likely to designate material opposing their own viewpoints as biased. Perception of bias was topic-dependent and statements most often viewed as biased were quotations, rather than other types of statements. </jats:p

    Use of the World Wide Web in the 1996 US election

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    Selective Exposure and Dissonance after Decisions

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    Well-known literature reviews from the 1960s question whether cognitive dissonance underlies experimental participants' selective exposure of themselves to consonant messages and avoidance of dissonant ones. A meta-analytic review of 16 studies published from 1956 to 1996 and involving 1,922 total participants shows that experimental tests consistently support the supposition that dissonance is associated with selective exposure ( r = .22, p &lt; .001). Statistical power exceeded .99. Advances in statistical methodology and increased attention to selecting appropriate tests of dissonance theory were essential to finally resolving this question. </jats:p

    Quantity and quality of sex in the soaps

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