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4 research outputs found

Assessing consumer preferences in the context of new product diffusion

Author: Cestre G.
Darmon R.Y.
Publication venue
Publication date: 01/01/1998
Field of study

Serveur académique lausannois

Salespeople characteristics, sales managers’ activities and territory design as antecedents of sales organization performance

Author: A. Tansu Barker
Apasu Y.
Barker T.A.
Darmon R.Y.
Ganesan S.
Greco S.
Lilien L.G.
O'Connell W.
O'Connell W.
Walker O.C.
Publication venue: 'Emerald'
Publication date
Field of study

Goal setting barriers: a pharmaceutical sales force case study

Author: Ashley Braganza
Avila R.A.
Baldauf A.
Blackshear T.
Blaikie N.
Chu K.
Churchill G.A.
Darmon R.Y.
Gabriel Morelli
Gonik J.
Good D.J.
Hammer M.
Herzog D.R.
Jackson D.W.
Jones E.
Locke E.A.
Marchetti M.
Mitchell P.
Plank R.E.
Seijts G.H.
Strahle W.M.
Wotruba T.R.
Yin R.K.
Zoltners A.A.
Zoltners A.A.
Zoltners A.A.
Zoltners A.A.
Publication venue: 'Informa UK Limited'
Publication date
Field of study

Retail Buyer Control Systems: Implications of Buyer Behavior Strategies for Performance

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