The Concept of Smart Hotels as an Innovation on the Hospitality Industry Market – Case Study of Puro Hotel in Wrocław

Market observation indicates the development of a new model for running a business in hospitality industry, referred to as smart hotels. This model is specifically distinguished by the new information and communication technologies. The concept of smart hotels is relatively new and can be regarded as an innovative solution in tourism. The presented article discusses the essence of a smart hotel category and identifies the attributes of an intelligent hotel. The theoretical discussion based on the subject literature in the theory of organization and management, as well as hospitality business economics and management was also illustrated using the case study of PURO hotel in Wrocław. The necessary information was collected from both secondary and primary sources. The most important information gathering method was interpersonal in-depth interview with the aforementioned hotel’s manager

Wirtualizacja i prosumpcja – innowacyjne trendy w konsumpcji turystycznej i ich wpływ na strategie dystrybucji podmiotów organizacji i pośrednictwa w turystyce

The primary purpose of the article is to characterize the two trends in tourism consumption, mutually determining each other, and their impact on the distribution strategies of entities operating in the sector of tourism organization and intermediation. By means of applying the method of scientific publications, both domestic and foreign, review the study explains the concepts of virtualization and prosumption, as well as discusses their manifestations in tourism. The analysis of information collected from many sources, mainly the secondary ones, not only the importance, but also the impact directions of both consumer oriented trends were emphasized on the functioning of tour operators in the area of their offer distribution