THE AVAILABILITY OF INTERPRETATION MEDIA AND TOURISTS’ SATISFACTION WITH MOVIE INDUCED TOURISM IN KENYA

Purpose: This paper is anchored on the findings of a study that sought to assess the availability of interpretation media in movie induced tourism and its effect on tourists’ satisfaction in Kenya. Methodology: The study adopted explanatory and descriptive research designs. The study targeted 1,318 tourists from Karen Blixen Museum where the movie “Out of Africa” was filmed and Samburu County where the movie “The White Maasai” was filmed. In addition, a total of 658 bloggers airing their views on the filming locations were targeted. Simple random sampling and convenience sampling techniques were used to sample 345tourists and 221 bloggers, respectively. Structured closed-ended questionnaires were employed in collecting data. Main Findings: Findings from regression model showed that interpretation services had a positive and significant effect on tourists satisfaction (β = 0.647, p< 0.000).Based on the study findings and subsequent discussions, this paper concludes that the availability of interpretation media is effective in enhancing tourists’ understanding and appreciation of the destination being visited. Specifically, availability of guards in Karen Blixen Museum and Samburu and other interpretation media enhanced tourist experience and a majority were satisfied.  Implications: The findings can be used to improve practice by encouraging tour guides to have a clear knowledge of a destination to be able to guide tourist and facilitate the offering of quality products. It is therefore important to have interpretation services since they contribute to tourist satisfaction. Novelty: The study contributes to the creation of additional knowledge to the field of movie-induced tourism thus enhancing the understanding of the nature and characteristics of movie-induced tourism

The ethical and local resident perspectives of slum tourism in Kenya

Slum   tourism  is  relatively  a  new  phenomenon which  has  generated   a  considerable  body  of reactions  from  many  commentators.   Nevertheless,  there  are  numerous research  gaps within  the   existing   literature, especially   on   slum   residents’   attitudes   towards   its   development,   its  ethical  acceptability  and   the  level  of  benefits  accrued.   This paper examines the  attitudes  of  Kibera  slum  residents  towards  the  development  of  slum  tourism.  Semi-­structured interviews and   questionnaires were   used to   collect   data   from   13   key   informants   and   200 heads   of  households respectively. The  research  findings  reveal that  the  residents  of  Kibera  slums  hold  negative   attitudes   towards   slum   tourism   as evidenced  by  low rating   of   the  positive  impact  statements   (Overall   mean=2.43)   and   higher   rating   of negative   impact   statements   (Overall  mean=3.413).  Both  intrinsic   factors   and   external   factors,  including   the  level   of   benefits   and   social  impacts  of  slum  tourism  were  found  to  shape  the  attitudes  of  the  residents