A Meta Review of HCI Literature: Citation Impact and Research Productivity Rankings

The objective of this study is to conduct a meta-review analysis of the human-computer interaction (HCI) literature by investigating research productivity and conducting a citation analysis of individuals, institutions, and countries. The meta-analysis focuses on the three leading peer-reviewed, refereed journals in this area: International Journal of Human-Computer Interaction, Human-Computer Interaction, and Behavior and Information Technology. Results indicate that research productivity is exploding and that there are several leading authors and foundation publications that are referenced regularly

The Duality of Social Media: Structuration and Socialization through Organizational Communication

Drawing on Habermas’ theory of communicative action, this conceptual paper proposes the Organizational Social Media Lifeworld (OSML) as a useful model for disentangling the complex use of social media in organizations and its enabling role for organizational communication. Based on the OSML model, we show how social media are intrinsic to each of these four elements—actors, action, entity and culture—and how it enables the two overarching organizational processes of structuration and socialization. Herefrom we delineate a set of communication archetypes for making sense of the plethora of social media activities in organizational contexts, which can further guide research and practice. In order to illustrate the OSML model, we provide seven illustrative vignettes of the use of Facebook Pages for organizational communication pertaining to the various foundational actions and processes within an organization that are supported through four functional material properties. Finally, we provide implications for future research

BEAUTY BRANDS VERSUS VLOGGERS: EXPLORING THE EFFECTS OF SOURCE CREDIBILITY ON INFORMATION ADOPTION ON YOUTUBE

This research-in-progress paper explores the effects of information source credibility (brands versus vloggers), information type (how-to tutorial versus product demonstration), and viewer characteristics on perceptions of information quality, information usefulness, information satisfaction, and information adoption in the context of YouTube makeup videos. The primary goal of this study is to understand how users process information provided through YouTube videos by brands and vloggers, as well as extend existing models of information adoption that solely focus on information and source characteristics without considering characteristics of the user or viewer. Envisioned future steps in this project are discussed as well as implications for research and practice

Designing the Medium and the Message for Sponsorship Recognition on Social Media: The Interplay of Influencer Type, Disclosure Type, and Consumer Culture

In the context of Instagram-based influencer marketing, we examined the effect of distinct sponsorship disclosure types on consumers’ ability to recognize the sponsorship’s disclosure. Although prior research has focused on the impact of sponsorship disclosure recognition on brand-related outcomes, limited attention has been given to unraveling the impact of disclosure cues on consumer disclosure recognition. Our findings indicate that any type of disclosure is effective, however, a combination of medium and message-based disclosures is most effective. Results further revealed that consumers are less likely to recognize posts authored by micro- influencers rather than celebrities as sponsored. Finally, our findings show that cultural background has a strong influence on which sponsorship disclosure type is most effective. These findings offer a significant contribution to the human-computer interaction literature in terms of informing the design of messages and media for native advertising. Furthermore, these findings have significant policy implications

Exploring the Empirical Link Between Game Features, Player Motivation, and Game Behavior

This research-in-progress paper aims to propose a framework for predicting use continuance and subsequent in-game purchases in the context of online, free-to-play (F2P) mobile games. Using previous games research, we first propose Perceived Enjoyment (PE) and Use Continuance (UC) as the key predictors of Purchase Intention (PI). However, in order to extend the extant literature and generate practical insights for game developers into how to enhance the level of PE and UC generated by their games, we further explore the relations between a set of technical game features and their impact on users’ motivations for playing online F2P mobile games. Specifically, we look at three groups of features—connect, bonding, and share-in features—and test their effect on three key motivations underpinning perceived enjoyment in the context of digital game play, namely Achievement, Social, and Immersion motivations. Using data from a scenario-based questionnaire, our findings show that although all three motivations—Achievement, Social, and Immersion—result in greater enjoyment, and in turn, use continuance and purchase intention, only a single technical feature of the games—namely the share-in feature—triggers greater perceived immersion motivation. Implications for theory and practice are discussed

Effects of Aesthetics and Playfulness on Web Usability – An empirical investigation

Limited empirical research exists on the explicit relevance of hedonic dimensions (aesthetics and playfulness) of humancomputer interaction design to usability. This research aims to determine the effects of color temperature on the perceptions of websites aesthetics, playfulness, and in turn usability. A Partial Least Squares (PLS) analysis of data collected from 328 participants in a four-group between-subject research design involving the use of a mock hotel website offered support for all nine hypotheses proposed. ‘Cooler’ colors (e.g. blue) were found to favorably impact perceptions of classical aesthetics, which in turn influenced perceptions of efficiency positively, while also correlating with perceptions of expressive aesthetics. The latter, on the other hand, were affected favorably by warmer colors (e.g. red), and had a positive effect on perceptions of playfulness. In line with prior usability studies, positive relationships between efficiency and effectiveness respectively and satisfaction with the Website were supported, and by considering the shown positive relationship between playfulness and satisfaction 60% of the variance in satisfaction was explained. Implications for theory and practice are also discussed

A Contextual Messaging Framework: Informing the Design of Effective Social Media Marketing Messages

Despite the growing scholarship on social media (SM) marketing, a holistic consideration of what constitutes an informed messaging strategy has yet to emerge. Drawing on the contextual usability literature, this study proposes a Contextual Messaging Framework, encompassing four dimensions—Brand, Industry, Medium, and Action—that jointly drive the strategy, media type, and content as employed in a particular brand social media post and its subsequent effect on consumer engagement. Employing a longitudinal multiple case study of three Fortune 110 companies—Delta Airlines, Wal-Mart, and McDonald’s—we analyzed 369 Facebook posts across two six-week data collection periods. Support was obtained for all hypotheses revealing that our framework not only offers a reliable set of conceptualizations and operationalizations that can be employed by SM researchers in future SM studies, but further offers a comprehensive lens that can guide SM practitioners in the design of effective messages that result in greater consumer engagement

Antecedents and Consequents of Trustworthiness in User-Generated Online Reviews: A case of the Travel Industry

Despite the recent interest in user-generated online reviews, understanding how various dimensions of ‘the message’ (online review) may affect consumers’ perceptions of a review’s trustworthiness, and whether the latter shapes attitudes and subsequent behaviors. To fill this gap, a 2x2x2 scenario-based online experiment was designed exposing participants to real user-generated TripAdvisor.com reviews, and an online questionnaire was used to evaluate antecedents and consequents of review trustworthiness. Using PLS-based structural equation modeling (SEM), our findings offer a comprehensive framework of the review characteristics—timeliness, accuracy, and reviewer credibility—that drive overall perceptions of review trustworthiness and jointly predict nearly 50% of the variance in this construct. Furthermore, our findings show that the mediating role of review usefulness on the relationship between trustworthiness and brand attitude is further moderated by the sentiment of the reviews—positive and negative. Brand attitude ultimately predicts over 80% of the variance in booking intention