21 research outputs found
The Role of Managers in Corporate Change Management : A Bibliometric Review
In response to a business context characterized by change, a large number of approaches from different areas of knowledge has developed in the literature without an integrative framework. For this reason, the purpose of this research is to provide a comprehensive overview of change management literature. Taking as its basis a bibliometric study on change management, this article offers a classification of these approaches that provides an overview of the current state of the research on the role of managers in change management. Four hundred and ninety-three scientific documents (1333 keywords and 883 authors) were retrieved from the Web of Science database from 2013 to 2022. Our results identify three main topics underlying change management literature: organizational change, management and performance. The theoretical and practical implications of each dimension are analyzed and allow us to propose a classification of the literature on corporate change management. Furthermore, the implications of sustainability are also explained
Webrooming or showrooming, that is the question: explaining omnichannel behavioural intention through the technology acceptance model and exploratory behaviour
Purpose: This paper evaluates how the intention to develop webrooming or showrooming behaviour is affected by both the perceived usefulness and the perceived ease-of-use, as well as by the consumer's personal predisposition to exploratory information seeking and acquisition. Design/methodology/approach: The fashion retailing environment is more omni-channel than ever before. The two predominant omni-channel behaviours are webrooming and showrooming. Taking as its basis the technology acceptance model (TAM) and the concept of exploratory consumer behaviour. Findings: The results obtained from a sample of 847 apparel shoppers (462 webroomers and 385 showroomers) show that the higher perception of the usefulness and ease-of-use of omni-channel buying processes, the higher the intention to develop both webrooming and showrooming behaviours. Additionally, the perceived ease-of-use exerts an additional indirect effect on the intention of developing these omni-channel behaviours through perceived usefulness. Finally, exploratory information seeking and acquisition have a relevant influence on webrooming intentions, but not on showrooming. Originality/value: The authors' research contributes to the literature on consumer behaviour in the fashion sector by testing a model to explain the intentions of individuals to adopt webrooming and showrooming, incorporating different psychographic variables linked to the use of ICT and the development of an exploratory consumer behaviour
Determinantes de la intención de crecimiento de las PYMES: análisis desde la perspectiva de los gerentes o dueños
Este trabajo propone un modelo de intención de crecimiento de las PYMES basándose en un enfoque de emprendimiento. Para ello, toma como base la Teoría del Comportamiento Planificado para definir el modelo a través de las variables actitud, norma subjetiva y control percibido sobre la conducta, e incorporando el efecto de la orientación emprendedora de la empresa. La investigación empírica se lleva a cabo en el contexto PYME, ámbito donde el proceso de toma de decisiones recae principalmente en el gerente o dueño de la compañía. En particular, se analiza la información obtenida de una muestra de 254 PYMES mexicanas que cuentan con al menos dos años de antigüedad. Los resultados permiten explicar la intención de crecimiento de la empresa a partir del efecto directo de la actitud y del control percibido, y del efecto indirecto de la norma subjetiva y de la orientación emprendedora de los gerentes o dueños.This paper proposes a model of growth intention of SMEs based on an Entrepreneurial approach. To do this, it is based on the Theory of Planned Behavior to define the model through the variables attitude, subjective norm and perceived control, and taking into account the effect of the Entrepreneurial Orientation of the company. Empirical research is carried out in the context of SMEs, where the decision-making process rests mainly on the manager or owner of the company. In particular, paper analyzes the information obtained from a sample of 254 Mexican SMEs that are at least two years old. Results allow to explain the growth intention of the company from the direct effect of attitude and perceived control, and the indirect effect of subjective norm and Entrepreneurial Orientation of the manager or owner
Influencias de las características de la relación sobre la percepción de los resultados económicos en relaciones fabricante-distribuidor : el caso de Bimbo Martínez
RESUMEN. La presente investigación analiza el efecto de
tres factores sobre la percepción de los resultados
económicos de fabricantes y distribuidores en sus
relaciones de negocio: las inversiones en activos
específicos, la estructura de la interdependencia y
los comportamientos oportunistas. Sobre la base
de una investigación empírica efectuada en el sector
de la panadería y repostería industrial en
España, los resultados sugieren un posible comportamiento
recíproco de fabricantes y distribuidores
respecto a la gestión de sus intercambios
comerciales. Sin embargo, se evidencia una diferente
consideración de las inversiones y adaptaciones
específicas por parte de ambos miembros
del canal.ABSTRACT. This work analyzes the effect of three factors on
the economic results of manufacturers and distributors
in their business relationships: specific-asset
investments, interdependence structure and opportunistic
behaviors. On base of an empirical investigation
made in the bakery sector in Spain, the
results suggest a possible reciprocity behavior of
manufacturers and distributors with regards to the
management of their commercial relationships.
However, a different consideration of the specific
investments made by the channel members is
demonstrated
Efecto de la orientación al mercado, la capacidad de redes y la orientación emprendedora en el desempeño internacional de las PYMEs
Este estudio contribuye a la literatura sobre internacionalización de PYMEs analizando la influencia de la Orientación al Mercado Internacional, la Capacidad de Redes y la Orientación Emprendedora Internacional sobre el Desempeño Internacional de este tipo de empresas. En particular, se analizan tanto los efectos directos de las variables explicativas del Desempeño Internacional como las relaciones de interdependencia existente entre las mismas. Los resultados obtenidos de una muestra de 161 PYMEs mexicanas mediante un análisis SEM-PLS ponen de manifiesto que el Desempeño Internacional de este tipo de empresas está influido positivamente por su Capacidad de Redes y su Orientación Emprendedora Internacional, pero no por su Orientación al Mercado Internacional. Así mismo, se constata que existen Relaciones de interdependencia entre las variables explicativas del Desempeño Internacional de las PYMEs, observándose un impacto positivo de la Orientación Emprendedora Internacional sobre la Capacidad de Redes y la Orientación al Mercado Internacional de las PYMEs.This study contributes to the literature on the internationalization of SMEs by analyzing the influence of International Market Orientation, Networking Capability and International Entrepreneurial Orientation on the International Performance of this type of companies. In particular, we analyze both the direct effects of the explanatory variables on International Performance and the interdependence relations existing between them. The results obtained from an example of 161 Mexican SMEs through SEM-PLS analysis show that the International Performance of this type of companies is positively influenced by Network Capability and International Entrepreneurial Orientation, but not by International Market Orientation. Likewise, there is an interdependence between the explanatory variables of SMEs International Performance, and more specifically a positive impact of International Entrepreneurial Orientation on Network Capacity and International Market Orientation of SMEs
The importance of knowledge and trust for ethical fashion consumption
Purpose. The clothing industry is one of the most polluting industries in the world, although manufacturers and retailers are trying to revert this tendency by applying ethical fashion principles. Drawing on the knowledge-attitude-behavior (KAB) model or practice, this study aims to predict Chinese consumers' purchase intention of ethical fashion by employing and extending the theory of planned behavior (TPB).
Design/methodology/approach. The extended TPB model incorporates knowledge of ethical fashion and trust in the fashion industry and two critical variables in ethical fashion literature to explain the purchase intention of ethical fashion. Primary data from 245 Chinese respondents were collected in 2019. The model was tested and analyzed through structural equation modeling (SEM).
Findings. Results show that the extended TPB model has higher predictability than the original TPB model. Attitude toward ethical fashion and subjective norm significantly predicts purchase intention while perceived behavioral control (PBC) does not. In addition, trust of ethical fashion is positively related to attitude toward ethical fashion and purchase intention, whereas knowledge of ethical fashion plays a significant role in predicting trust and the three TPB factors. The subjective norm was found to have the most significant impact on consumers' intention to purchase ethical fashion, which shows that social pressure from one individual's reference group is the most dominant factor in forming consumer's purchase intention on ethical fashion.
Originality/value. The findings enrich the past literature on ethical fashion that trusting belief is a salient determinant of consumers' attitude toward ethical fashion and purchase intention of ethical fashion products. The findings also supported the applicability of KAB and TPB in the domain of ethical consumption in the context of a developing country
Quality-Certified Hotels: The Role of Certification Bodies on the Formation of Customer Behavioral Intentions
This study attempts to explore the role of certification bodies on the formation of customer behavioral intentions. A structured questionnaire was used to collect data from hotel customers in Spain. The results of the structural equation modeling indicate that a certified hotel's image will positively influence stay intention and willingness to pay a premium. At the same time, awareness of, and trust in, certification bodies both have a positive effect on a certified hotel's image. Finally, awareness of certification bodies also exerts a positive effect on trust in certification bodies. The results offer hoteliers potential strategies for customer behavioral intentions enhancement
El valor de marca de los destinos turísticos: La influencia de la marca país y de la marca región.
ABSTRACT. This paper focuses on the customer-based brand equity for a regional tourist destination, and develops a theoretical model including the causal relationships between the dimensions of brand equity (awareness, image, perceived quality and loyalty). Accordingly, the loyalty of international tourists is considered as the main outcome variable for explanation in the theoretical model. Moreover, the paper adopts an international tourism approach and takes into account the hierarchy of destination brands, analyzing the influence of country destination image (i.e. country as umbrella brand) on the regional destination image. The empirical evidence obtained from a sample of 253 international tourists visiting a regional destination in Spain supports that loyalty towards the destination is positively influenced by the perceived quality of the destination, which in turn is directly influenced by the image and awareness of the destination. Additionally, our results support for the idea that the perceptions of international tourists of a regional destination are positively influenced by their perceptions of the country destination where the region is located. The country’s brand therefore acts as an “umbrella brand” for the region’s brand.RESUMEN. Este documento se centra en el valor de marca basado en el cliente para un destino turístico regional, desarrollándose un modelo teórico que incluye las relaciones causales entre las dimensiones del valor de marca (reconocimiento, imagen, calidad percibida y lealtad). En consecuencia, la fidelidad de los turistas internacionales se considera como la principal variable resultado a explicar en el modelo teórico propuesto. Por otra parte, la investigación adopta un enfoque del turismo internacional y tiene en cuenta la jerarquía de las marcas de destino, analizando la influencia de imagen de destino del país (es decir, el país como “marca paraguas”) sobre la imagen de destino regional. La evidencia empírica obtenida a partir de una muestra de 253 turistas internacionales que visitan un destino regional en España respaldan que la lealtad hacia el destino está influenciada positivamente por la calidad percibida del destino, que a su vez está directamente influenciado por la imagen y reconocimiento de marca del destino. Además, nuestros resultados muestran que las percepciones de los turistas internacionales de un destino regional están influenciados positivamente por sus percepciones sobre el destino país donde se encuentra la región. Por lo tanto, la marca de país actúa como un "marca paraguas" para la marca de la región
The role of learning orientation in innovation and business performance: a case study in micro, small and medium firms in San Luis Potosi (Mexico)
RESUMEN: Este trabajo presenta los resultados de un estudio empírico en el que se evalúa el papel de la orientación al aprendizaje en el enfoque a la innovación y el desempeño de micro, pequeñas y medianas empresas. Además, se analiza si la edad y el tamaño de la organización influyen en la relación entre aprendizaje e innovación. El método utilizado para la recogida de datos fue el de encuesta a una muestra de 253 empresas de los sectores industria, comercio y servicios en México, en la ciudad de San Luis Potosí. Se estimó un modelo de ecuaciones estructurales y los hallazgos indican que la orientación al aprendizaje influye de manera positiva sobre el desempeño empresarial y el enfoque a la innovación de las empresas de la muestra. Se observa también que el tamaño de la empresa tiene un efecto positivo sobre el enfoque a la innovación; sin embargo, no se encuentra efecto significativo de la edad de la organización en la innovación. Estas conclusiones contribuyen a incrementar la evidencia sobre capacidades de las empresas de menor tamaño.ABSTRACT: This paper presents the results of an empirical study that evaluates the role of learning orientation in business performance and innovation of micro, small and medium enterprises. In addition, it is analyzed if the age and size of the organization influence the relationship between learning and innovation. The empirical data were drawn from a sample of 253 companies in the industry, commerce and services sectors
in Mexico, in the city of San Luis Potosí. A model of structural equations was estimated and the findings indicate that the learning orientation has a positive influence on performance and innovation orientation of the companies. It is also observed that the size of the company has a positive effect on innovation; however, no significant effect of the age of the organization on innovation is found. These conclusions contribute to increasing the evidence on the capabilities of smaller companies