Language contact and globalisation: the camouflaged influence of English on the world’s languages – with special attention to Israeli (sic) and Mandarin

Published online: 28 Jun 2010This paper discusses the camouflaged influence of Modern English (mainly American) on Israeli (a.k.a. 'Modern Hebrew') and Mandarin Chinese (especially Modern Standard Chinese) within the broader context of linguistic and cultural globalisation. Among the questions it attempts to answer are the following: What is the extent of phono-semantic matching (PSM) of Anglicisms in Israeli and Mandarin? What are the terminological and lexicopoietic types of PSM? What is the sociolinguistics of word-formation and neologisation in those languages?Ghil'ad Zuckerman