1 research outputs found
Perceived needs and emotional responses to brands: A dual-process view
- Author
- A Wipperfurth
- AHY Hon
- AJ Elliot
- AR Damasio
- B Anderson
- B Shiv
- BA Mellers
- BD Carlson
- BJ Babin
- BJ Babin
- C Fornell
- C Homburg
- CJ Thompson
- CP Haugvedt
- CS Carver
- CS Hulleman
- CT Allen
- D Amyx
- D Atkin
- D Klasik
- D Levy
- D Watson
- D Watson
- DC McClelland
- DC McClelland
- DJ MacInnis
- DL Street
- EC Garbarino
- ES-T Wang
- G Zaltman
- GA Churchill Jr
- GF Loewenstein
- GL Hunter
- GL Lillian
- HA Taute
- Harry A Taute
- I Soscia
- I Zimmerman
- J Agarwal
- J Baron
- J Elster
- J Elster
- J Greenburg
- J Pawle
- J Storbeck
- J-BEM Steenkamp
- J-L Van Gelder
- JA Edell
- JA Ruth
- JA Ruth
- JE Mathieu
- Jeff Peterson
- Jeremy J Sierra
- JF Hair
- JH Holmes
- JJ McHenry
- JJ Sierra
- JJ Sierra
- JT Cacioppo
- JT Cacioppo
- JT Cacioppo
- JT Cacioppo
- JW Brehm
- K Polyorat
- K Roberts
- KT Tian
- L Leone
- L-t Hu
- M Ding
- M Gobe
- MA Jones
- MB Holbrook
- ME Gordon
- MF Luce
- MF Luce
- MF Luce
- MJ Bitner
- ML Finucane
- ML Richins
- MP Gardner
- MT Pham
- MT Pham
- PU Nyer
- R Adaval
- R Chitturi
- R Heath
- RA Peterson
- RE Smith
- RJ House
- RM Baron
- RM Steers
- RM Steers
- RS Winer
- S Grossbart
- S McQuitty
- S-C Chuang
- SA Coutinho
- SB MacKenzie
- SB MacKenzie
- SE Culhane
- SM Smith
- SS Babalola
- T-C Liu
- TE Barry
- THA Bijmolt
- WJ McGuire
- WO Bearden
- Y Zhang
- Y Zhang
- Publication venue
- 'Springer Science and Business Media LLC'
- Publication date
- Field of study