1 research outputs found
Beziehungsmarketing - Ein Konzept
- Author
- B. Hentschel
- B. Stauss
- B.P Shapiro
- C. C Snaw
- C. Oliver
- C.K Prahalad
- D. Knyphausenzu
- D. Shani
- D.A Garvin
- F.E. Webster
- F.E. Webster
- F.V Cespedes
- G.R Jones
- H. Diller
- H. Häkansson
- H.B Thorelli
- Hans Peter Wehrli
- I.H Ansoff
- J. Anderson
- J. Pine
- J. Pine
- J.H. Song
- J.R Copulsky
- J.T Mahoney
- K. Ellis
- L Berry
- P. M Senge
- R. Blattberg
- R. Dwyer
- R. Glazer
- R. McKenna
- R. Normann
- R.M Grant
- R.M. Morgan
- S. Davis
- S. Ganesan
- S.D Hunt
- T. Levitt
- T.T Nagle
- U. Fincke
- W. Krüger
- W. Plinke
- W.H Engelhardt
- Publication venue
- 'Springer Science and Business Media LLC'
- Publication date
- Field of study