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1 research outputs found
Conjoining International Marketing and Relationship Marketing: Exploring Consumers’ Cross-Border Service Relationships
Author
Balabanis George
Barclay D.
+39Â more
Bygvra Susanne
Chin W.W.
Craig C.S.
De Ruyter Ko
Di Matteo Livio
Douglas Susan P.
Dwyer F.R.
Edwin J. Nijssen
Eurobarometer
European Union
Fazio Russell H.
Friestad Marian
Griffith David A.
Grisaffe Douglas P.
Guo Chiquan
Han C.M.
Hester van Herk
Jones Thomas O.
Klein Jill G.
Lau-Gesk Loraine
LeVine Robert A.
Malhotra Naresh K.
Marshall Scott R.
Mayer Roger C.
Mogab John W.
Nielsen Soren B.
Nijssen Edwin J.
Nunnally J.C.
Oliver Richard L.
Otnes Cele
Piron Francis
Priester Joseph R.
Ringle C.M.
Samiee Saeed
Shankarmahesh Mahesh N.
Sivakumar K.
Sullivan Pauline M.
Verlegh Peeter W.J.
Wang Donggen
Publication venue
'American Marketing Association (AMA)'
Publication date
Field of study
No full text
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