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The Effectiveness of Guilt and Shame Appeals on Health Communications: The Moderating Role of Self-construal and Personal Cultural Orientation

Author: Aaker J.L.
Aaker J.L.
Aaker J.L.
Abe J.A.
Alegria M.
Ang S.H.
Arthur D.
Bagozzi R.P.
Baumeister R.F.
Bennett R.
Block L.G.
Boudewyns V.
Brennan L.
Brommersma J.
Burnkrant R.E.
Cotte J.
Coulter R.H.
Coulter R.H.
Creighton M.R.
Czub T.
de Hooge I.E.
Dean K.K.
Dickinson S.
Dickinson S.J.
Eid M.
Folkman S.
Gausel N.
Gausel N.
Ghorbani M.
Gilbert P.
Gilbert P.
Graton A.
Han D.
Heine S.J.
Henseler J.
Hibbert S.
Hoblitzelle W.
Hoek J.
Jefferis B.
Johnston K.L.
Kaiser F.G.
Kaufman G.
Kim J.-.E.
Kim J.-.E.
Kim S.
Kitayama S.
Kitayama S.
LaTour M.S.
Leary M.R.
Lee C.K.-C.
Lee H.
Leshner G.
Levinson C.A.
Lewis H.B.
Lewis M.
Lindsey L.L.M.
Lord C.G.
Lwin M.
Markus H.R.
Martin B.
Martin B.A.
Meyers-Levy J.
Mills R.S.
Murray-Johnson L.
Na J.
O'Keefe D.J.
O'Malley P.M.
Park I.J.K.
Parrott R.
Rogers R.W.
Sabini J.
Saintives C.
Schoenbachler D.D.
Schore A.N.
Scollon C.N.
Sedikides C.
Silfver M.
Silfver-Kuhalampi M.
Stipek D.
Stuewig J.
Sznycer D.
Tangney J.P.
Tangney J.P.
Tangney J.P.
Tangney J.P.
Tanner J.F.
Tracy J.L.
Tracy J.L.
Turner M.M.
Wallbott H.G.
Webb T.L.
Williams P.
Wong Y.
Xie D.
Xu Z.
Yoo B.
Yu N.
Publication venue: 'Elsevier BV'
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