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2 research outputs found
The Debate over Doing Good: Corporate Social Performance, Strategic Marketing Levers, and Firm-Idiosyncratic Risk
Author
Bansal Pratima
Bhattacharya C. B.
+10Â more
Bonini Sheila M.J.
Friedman M.
Grow Brian
Kalwarski Tara
Korschun Daniel
Markowitz Harry
Miller Janice S.
Pierce Andrew
Porter Michael
Yang Jia Lynn
Publication venue
'American Marketing Association (AMA)'
Publication date
Field of study
No full text
Crossref
Signaling the Green Sell: The Influence of Eco-Label Source, Argument Specificity, and Product Involvement on Consumer Trust
Author
Belk Russell W.
Belk Russell W.
+79Â more
Bennett Graceann
Bentley Matt
Berinsky Adam J.
Bloom Paul N.
Bonini Sheila M.J.
Bottega Lucie
Bougherara Douadia
Boulding William
Boulstridge Emma
Bounds Gwendolyn
Broder J. M.
Carrigan Marylyn
Carrington Michael J.
Case Scott
Cason Timothy N.
Chaudhuri Arjun
Clarke Keith
Clarren Rebecca
Crowne Douglas P.
Darby Michael R.
Davis Joel J.
Dunlap Riley E.
Dyer Robert F.
D’Souza Clare
Ellen Pam Scholder
Engel James F.
Environmental Protection Agency
Environmental Protection Agency
Erdem Tulin
Ford Gary T.
French Steve
Ganesan Shankar
Hansen Ursula
Hartmann Patrick
Hartmann Patrick
Henion Karl E.
Hovland Carl
Howard John A.
Hulm Michael
Hume Margee
Hunt H. Keith
International Institute for Sustainable Development
Iyer Easwar
Johnson Keith
Kalafatis Stavros P.
Kangun Norman
Kirmani Amna
Krugman Herbert E.
Lacy Peter
Leire Charlotte
Lirtzman Sidney I.
Lucy Atkinson
Manrai Lalita A.
Mazis Michael B.
McEachern Morven G.
McEachern Morven G.
McGuire William J.
Moussa Salim
Nelson Phillip
Nelson Phillip
Nicholson Carolyn Y.
Nielsen
Ozanne Lucie K.
Ozanne Lucie K.
Parkinson Thomas L.
Patzer Gordon L.
Peattie Ken
Rao Akshay R.
Reynolds William M.
Scammon Debra L.
Schwartz Ariel
Sheth Jagdith N.
Sonny Rosenthal
Spence Michael
Stigler George J.
Teisl Mario F.
Thøgersen John
Weiner Bernard
Zaichkowsky Judith Lynne
Publication venue
'Informa UK Limited'
Publication date
Field of study
No full text
Crossref