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21 research outputs found
Analysing the Use of Superiority Claims in the Local Complementary and Alternative Medicine Print Advertisements in Malaysia
Author
AJ Xu
B Handfield
+12Â more
DL Kaplan
HJ Rotfeld
IL Preston
K Lord
K Roman
L Henderson
P Stevens
R Kerin
R Kerin
RG Wyckham
T Vestergaard
WF Arens
Publication venue
'Springer Science and Business Media LLC'
Publication date
Field of study
No full text
Crossref
The Newtonian potential and the demagnetizing factors of the general ellipsoid
Author
Abramowitz M
Arens R
+14Â more
Beltrami E
Brown WF
Chandrasekhar S
Dautray R
Karp L
Kellogg OD
Khavinson D
Kroneker L
Maxwell JC
Newton SI
Poisson SD
Praetorius D
Salsa S
Stratton JA
Publication venue
'The Royal Society'
Publication date
Field of study
No full text
Crossref
Theory of IMC Strategy
Author
AF Grein
DE Schultz
+22Â more
DE Schultz
DE Schultz
DE Schultz
DE Schultz
DE Schultz
DN McArthur
Feng-gang Zhu
G Nowak
J Foster
JP Cornelissen
JP Cornelissen
JW Peltier
LA Petrison
MT Ewing
P Kotler
PJ Kitchen
R Oliva
RL Dilenschneider
T Duncan
TR Duncan
TR Duncan
WF Arens
Publication venue
'Springer Science and Business Media LLC'
Publication date
Field of study
No full text
Crossref
The impact of advertising disclaimers (fine print) on brand attitudes
Author
A Bakir
A Best
+26Â more
AG Greenwald
BL Stern
CW Moore
CW Park
DD Muehling
DD Muehling
DS Cox
DW Stewart
E Wartella
ER Foxman
FW Morgan
Gregory S Black
I Ajzen
J Winkler
JL Wicks
Kristin Watson
MG Hoy
MG Hoy
PJ Wright
R Heslin
R Petty
RH Kolbe
RH Kolbe
RH Kolbe
RN Laczniak
WF Arens
Publication venue
'Springer Science and Business Media LLC'
Publication date
Field of study
No full text
Crossref
Comparing Oxygen Saturation of Normal Children with that of Children with Adenotonsillar Hypertrophy
Author
A Kargoshaie
A. A. Adeosun
+27Â more
AJ Fasunla
C Guilleminault
CL Marcus
CL Marcus
GM Loughlin
H Messner
J Arrarte
JL Carroll
JL Carroll
KA Waters
L Brodsky
M Arita
M Fujioka
MC Bailey
N Netzer
O. A. Akinyemi
O. G. B. Nwaorgu
OA Afolabi
R Arens
RT Brouillette
S Scholle
S Uliel
SW Huang
T. T. Mbam
TR Ramos
W Anuntaseree
WF Ganong
Publication venue
'Springer Science and Business Media LLC'
Publication date
Field of study
No full text
Crossref
Combatting the pandemic: An analysis of selected adverts on HIV/AIDS on Zimbabwean Broadcasting Corporation Television (September 2008 to May 2011)
Author
Aitchison J.
Andersen B.
+34Â more
Arens WF.
Belch GE
Bloomer A
Brenes CA.
Brown P
Chiwome EM.
Cook G.
Danesi M.
Denzin NK
Fairclough N.
Fairclough N.
Fasold R.
Frey LR
Fromkin V
Furusa M.
Government of Zimbabwe
Hachipola SJ.
Hanan MA.
Hart A.
Hartley J.
Johnstone B.
Kaguda D.
Lamb CW
Mapumulo Z.
Mapuranga P.
Mazeland H.
McCarthy M
McCarthy M.
Miles MB
Moyo L.
Museka G
Schiffrin D.
Van Dijk TA.
Van Dijk TA.
Publication venue
'Informa UK Limited'
Publication date
Field of study
No full text
Crossref
Aeolian Geomorphic Response to Climate Change: An Example from the Estancia Valley, Central New Mexico, USA
Author
A Danin
A Sneh
+48Â more
AD Howard
CA Carignano
CJ Schenk
D Goosens
D Goosens
DB Loope
ED McKee
ED McKee
ED McKee
ES Hills
FB Titus
FW Bachhuber
G Kocurek
GW Berger
J Harbour
JA Lee
JE Bullard
JJ Bigarella
JK Warren
JT Teller
L Cros
L Jian
LA Halsey
LA Halsey
LS Jones
M Seppälä
M Whitney
ML Sweet
N Lancaster
N Lancaster
NR Catto
NR Catto
P Vincent
PP David
RF Madole
RP Sharp
S Fryberger
S Stokes
SL Forman
SM Arens
V Goldsmith
VP Tchakerian
WA Price
WE Dean
WF Tanner
WG Spaulding
XY Chen
XY Chen
Publication venue
'Springer Science and Business Media LLC'
Publication date
01/01/2000
Field of study
No full text
Crossref
End-Cretaceous extinction in Antarctica linked to both Deccan volcanism and meteorite impact via climate change
Author
A Dutton
A-L Chenet
+58Â more
B Schoene
BR Shone
BU Haq
C Dessert
CE Macellari
CTS Little
D Pirrie
DB Kemp
DJ Beerling
DP Buick
E Barrera
G Colbourn
HS Birch
J Elorza
JA Crame
JA Screen
JC Zachos
JC Zachos
JD Witts
JE Francis
JG Ogg
JM Eiler
JM McArthur
JM McArthur
KG Caldeira
KG Caldeira
KG MacLeod
KJ Dennis
KW Huntington
L Li
LC Ivany
LW Alvarez
MJ Henehan
NC Arens
NC Arens
P Schulte
P Wilf
PR Renne
PR Renne
PR Vogt
PW Ditchfield
RJ Harrington
S D’Hondt
S D’Hondt
S Palamarczuk
S Self
S Self
ST Kim
SV Petersen
T Westerhold
TF Anderson
TS Tobin
TS Tobin
V Courtillot
VC Bowman
WF Defliese
WJ Zinsmeister
WJ Zinsmeister
Publication venue
'Springer Science and Business Media LLC'
Publication date
Field of study
No full text
Crossref
When the going gets tough, ads become straightforward but multi-appealed: The influence of the recession on financial services advertising appeals
Author
A Hestoni
CP Puto
+41Â more
CW Park
D Lawson
DD Johnston
DM Potter
EC Alozie
EF McQuarrie
ET Higgins
G Zhao
Hongmin Ahn
J Hornik
J Mayers-Levy
JS Johar
JW Carey
M Snyder
MA Jones
MT Pham
N Spears
N Sumpradit
ND Albers-Miller
P Hanson
P Kotler
P Steyn
R Vaughn
R Warren
RJ Avery
RT Rust
RW Belk
RW Pollay
RW Pollay
RW Pollay
S Lacy
T Avnet
T Avnet
W Macias
WD Scott
WF Arens
WL Doob
WS Wong
X Nan
Yongjun Sung
Young-A Song
Publication venue
'Springer Science and Business Media LLC'
Publication date
Field of study
No full text
Crossref
Pragmatism vs
Author
Arens E
Argyris C
+42Â more
Baskerville R
Baskerville R
Blumer H
Boland RJ
Boland RJ
Chua WF
Cole R
Dewey J
Dewey J
Fishman DB
Gasson S
Goldkuhl G
Goldkuhl G
Goldkuhl G
Goldkuhl G
Gregor S
Göran Goldkuhl
Hevner AR
Iivari J
Joas H
Kock N
Kuutti K
Lee AS
Mead GH
Mead GH
Mumford E
Myers M
Myers M
MĂ…rtensson P
Nissen H-E
Rescher N
Schutz A
Sein M
Silverman D
Thayer HS
Trauth EM
Trauth EM
Van de ven A
Walsham G
Weber M
Weber R
Winograd T
Publication venue
'Springer Science and Business Media LLC'
Publication date
Field of study
No full text
Crossref
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