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4 research outputs found

Consumer need for tactile input: An internet retailing challenge

Author: Citrin Alka Varma
Clark Michael J.
Spangenberg Eric R.
Stem Donald Jr.
Publication venue
Publication date
Field of study

Research Papers in Economics

Typology of mobile marketing and fashion application usage motives

Author: Alka Varma Citrin
Fiona Sturrock
Keng Siau
Venkatesh Shankar
Venkatesh Shankar
김선영
김재영
박민아
유진경
이봉규
장남경
채진미
최예슬
홍성준
Publication venue: 'The Research Journal of the Costume Culture'
Publication date
Field of study

Consumer Contamination: How Consumers React to Products Touched by Others

Author: Alba Joseph
Andrea C Morales
Angyal A
Appadurai Arjun
Argo Jennifer J
Baron Reuben M
Citrin Alka Varma
Darren W Dahl
Frazer J.G
Haidt Jonathan
Hejmadi Ahalya
Jennifer J Argo
Kotler Philip
Latané Bibb
Latané Bibb
Liberman Nira
Mauss Marcel
McCabe Deborah Brown
Meigs Anna S
Mooy Sylvia C
Morales Andrea C
Nemeroff Carol J
Nemeroff Carol J
O'Reilly Lynn
Peck Joann
Piron Francis
Pressler Margaret W
Rozin Paul
Rozin Paul
Rozin Paul
Rozin Paul
Rozin Paul
Smith Craig A
Trope Yaacov
Tylor Edward Burnett
Underhill Paco
Vanech Terri S
Publication venue: 'American Marketing Association (AMA)'
Publication date
Field of study

Perceived challenges in fashion shopping online:Scale development and validation

Author: Alka Varma Citrin
Andrew M. Farrell
Brian J. Baldus
Chia-Lin Hsu
Claes Fornell
Conway J. M.
David W. Gerbing
Donna L. Hoffman
Donna L. Hoffman
Edwin A. Locke
Eun Joo Park
Gilbert A. Churchill
Herbert W. Marsh
Jackson S. A.
Jane Webster
Jie Gao
Jiunn-Woei Lian
Kaiser H. F.
KP Suresh
Li D.
Lisa R. Klein
Liz C. Wang
Li‐tze Hu
Marcelo Vinhal Nepomuceno
Mitchell V. -W.
Nah F. F. -H.
Nikolaos Pappas
Qingji Fan
Román S.
Schweizer M.
Shim S. I.
Soo In Shim
Susan Rose
Thomas P. Novak
Vincent‐Wayne Mitchell
Voelkl J. E.
Walsh G.
Yi Maggie Guo
Yu U. -J.
심수인
이유정
Publication venue: 'The Research Journal of the Costume Culture'
Publication date
Field of study

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