The use of communication tools for the dissemination of Maranhense handicrafts as an intangible heritage

We propose to analyze the potential of Brazilian handicrafts, citing the handicrafts developed in the state of Maranhão. Here we will also discuss how communication tools can contribute to leverage the work made by artisans in Maranhão. This article also aims to reflect on the stimulus to the heritage preservation and the continuity of these practices from generations to generations directly associated with culture and tourism. The research will be quantitative with a bibliographic survey on the subject addressed