Social Network Sites And Innovation Capabilities In The Uae Hotel Industry. Reliability And Normality Test

The integration of information technology through social network sites in business operating and management has been recognized as one of the most resource for the development of innovation capabilities. It plays a significant role in knowledge sharing and transform which are the seeds of innovation development. The service sector is now the main domain where IT plays is extensively integrated in operation and management functions. However, the literature still lacks of clear understanding about the concept of SNSs and the innovation capabilities in hotel industry which affect the effectively use IT in their businesses. Therefore, this study aims to model SNSs and innovation capabilities. The reliability test through Cronbach alpha as well as normality tests were used

The Effect of Social Network Sites on the hotels’ Innovation capabilities and performance. A review paper

Social Network Sites SNSs plays an important role in knowledge transfer which can be used in several applications. The past literature paid attention to the role of SNSs on communication and social relationship management in general and marketing activities such as promotion in particular. However, SNSs are important sources of knowledge that can be used not only in social network management or marketing activities but also in the development of innovation capabilities of the firms. Recently, few studies indicate that SNSs are important sources for innovation development and firm performance, but with slight explanation in how SNSs influence innovation capabilities. Therefore, this study aims to explain the role of SNSs on innovation capabilities and Hotels performance. This study also intends to propose a framework that explains the interaction between SNSs and hotels innovative activities and performance

Halal Tourism Destination In UAE : The Opportunities, Threats And Future Research

This paper aims to discuss the opportunities of Halal tourism destination in the UAE and challenges that impede this industry. It also intends to propose the future research to advance this industry. Halal tourism Has globally become attractive industry due to the demand growth not only from Muslims tourists, non-Muslims as well. Thus, many Muslims and non-Muslims countries have taken an initiative to innovative and diversify their tourism industry through developing Halal tourism that attract tourists’ satisfaction and loyalty. The UAE as a leading and innovative country has taken initiative to support this industry and transform UAE to become the first leading Halal tourism in the world. However, the portfolio of tourism industry and its contribution to GDP still very low fills in 12% only. This put a pressure to the country in how to innovate and diversify the tourism industry in general and Halal tourism to become the most attractive world tourism destination.We found that, as the key driver of this industry is the tourists’ perspective about the motivation factors and since the customers behaviour is always changing, we argue that understand the motivation factors from tourists’ perspective towards Halal tourism destination is the key driver to develop world Halal tourism destination