The Impact of E-Service Quality and Brand Trust on Repurchase Intention with Customer Satisfaction as Intervening for Telemedicine Application Users

As an intervention for Halodoc application users, this study aims to determine the impact of telemedicine application product e-service quality and brand trust  on  customer satisfaction repurchase intent. We surveyed 245 users of  Halodoc applications who performed transactions using Halodoc applications at least once in the past year. The data analysis method used SPSS version 23 and the SEM analysis used LISREL 8.8 to process and analyze the survey data. Hypothesis test results  show that quality of e-service  has a positive and significant impact on repurchase intention, brand trust has a positive and significant impact on repurchase intention, and quality of e-service  has a positive impact on customer satisfaction. It shows that it has a significant impact. Trust has a significant positive impact on customer satisfaction, and customer satisfaction has a significant positive impact on repurchase intention. In addition, the results of this study  show a positive and significant indirect relationship between quality of e-service  and brand confidence in repurchase intent mediated by customer satisfaction and  repurchase intent mediated by customer satisfaction

Understanding Repurchase Intention of Online Marketplace Customers in Jakarta with Trust as Intervening

The COVID-19 pandemic has a significant impact on the increased consumption and using digital services of Indonesian people. One of the digital services used is an e-commerce site. This phenomenon causes intense competition between e-commerce in Indonesia. The purpose of this study was to determine the significant effect of perceived usefulness and perceived ease of use on repurchase intention through trust. Data collection method by distributing online questionnaires through Google Forms. The sample in this study amounted to 252 respondents who live in DKI Jakarta, aged 18 – 38 years and have made purchases at online marketplace at least five times in the past year. Data analysis techniques used SPSS version 26 and SEM (Structural Equation Model) Lisrel version 8.8 to process data and analyze research data. The results showed that perceived usefulness has a significant effect on trust, perceived ease of use has a significant effect on trust, trust has a significant effect on repurchase intention, perceived usefulness has a significant effect on repurchase intention, perceived ease of use has a significant effect on repurchase intention, perceived usefulness has a significant effect on repurchase intention through trust, perceived ease of use has a significant effect on repurchase intention through trust

PREDICTING TOURSTS’ INTENTION TO VISIT BOGOR BOTANICAL GARDEN

This study aims to measure the factors that influence the intention of tourists to the Bogor Botanical Gardens as a tourist destination by using tourists, the value received by tourists, tourist satisfaction, tourist experience as a predictor. Data was collected using Google forms. This research was conducted in Jakarta, Indonesia involving 254 respondents consisting of 189 women (74.4%) and 65 men (25.6%). Data were analyzed using exploratory factors and models. The results show that tourist motivation is positively and significantly influenced by the perceived value of tourists, tourist motivation was positively and significantly influenced by tourist satisfaction, tourist motivation is positively and significantly influenced by tourist experience, the perceived value of tourists has no effect on the intention of revisiting, satisfaction positive and significant tourists are influenced by the intention to visit again, the experience of tourists does not affect the intention to visit again, and the motivation of tourists does not affect the intention to visit again

The Effect of E-Service Quality and Perceived Price Fairness on Customer Loyalty Which Customer Satisfaction as Intervening Study on Online Shopping Site in Indonesia

This study examines the effect of e-service quality and perceived price fairness on customer loyalty with the intervening role of customers’ satisfaction in the online shopping site in Indonesia. The research method uses a quantitative research design with a survey model. The sample used in this study is Lazada consumers which consists of five large cities in Indonesia (Jakarta, Bogor, Depok, Tanggerang, and Bekasi City) and have done online shopping site at Lazada at least once in the last six months. The object of this research were the 200 customer respondents who had made purchases on the largest online shopping site platform of Indonesia, Lazada. Data analysis was done by using SPSS and Structural Equation Modeling (SEM). The results show that: first, the e-service quality and perceived price fairness affect customer satisfaction positively. Second, there is a mediating effect of customer satisfaction on the relationship between e-service quality and perceived price fairness on customer loyalty. Third, e-service quality and perceived price fairness directly affect customer loyalty positively but insignificantly. The result implies that the role of customer satisfaction is significant in creating loyalty. In the online shopping site a  good quality and perception about price could positively influence customers but not necessarily form loyalty

Modeling of Service Supply Chain and Its Relationship on Repurchase Intention: Case study of Lion Air’s in Indonesia

Abstract— Over the past decade, the air travel passengers in Indonesia was recorded high and increased time to time. However, besides the big opportunities, the air travel providers have faced numerous issues such as airlines operation. In conjunction with the issue, this study aims to investigate the model of service supply chain and its relationship on repurchase intention in Lion Airlines. The design of this study is quantitative approach through survey questionnaire. A total of 200 passengers have participated in this study and the data analyzed using structural equation modeling that assisted by LISREL-8. The results of analysis show that Service supply chain and Complaint Handling have a significant and positive relationship on Corporate Image. Also, this study found that Delay has negatively and significant effect on Repurchase Intention. Service supply chain, Complaint Handling and Corporate Image have a significant positive relationship on Repurchase Intention. In conclusion, this study suggests the airlines must improve their strategies to provide the best service to passengers. It aims to increase their repurchase intention for Lion Airlines.Keywords— Service supply chain, Delay, Complaint Handling, Corporate Image, Repurchase Intention

Analisis Kepercayaan Pengguna Paylater pada Shopee dan Tokopedia

This research aims to find out how customer trust in using paylaters is described and what factors customers consider when using Shopee and Tokopedia paylaters, where a survey was conducted among students at the Faculty of Economics, Jakarta State University. The resource persons for this research were 10 students from the Faculty of Economics, Jakarta State University using the direct interview method. This research uses data collection techniques in the form of observation, interviews and documentation. This research uses data analysis techniques with data reduction, data presentation, and drawing conclusions. The results of the research found that there were four descriptions of user confidence in using paylater among students at Jakarta State University. These four images are company credibility, company integrity, company good intentions, and how the company can solve problems. Factors considered by paylater users are security, reputation, compliance with laws and regulations, and competence. It is hoped that this study can be used by companies as a basis for developing marketing and sales strategies through user trust

Efektivitas Promosi Produk Chatime Melalui Instagram Menggunakan Model AIDA

This study aims to determine the extent of Chatime's effectiveness when evaluated with the AIDA model. This research uses a case study method with a qualitative approach with data collection through interviews, documentation, and observation. The informants in this study were 10 key informants who were followers of Chatime Instagram. The results showed that Chatime's promotional efforts were in accordance with the attention and desire stages in the AIDA model, but were still lacking in reaching the interest and action stages

Studi Eksplorasi Minat Beli Mobil Listrik pada Generasi Milenial

This study aims to find out what factors that influence the purchase intention of electric vehicles on millennials in Jabodetabek and what factors contribute the most to the purchase intention. The sample and population in this study were 334 millennials in Jabodetabek using the purposive sampling method and distributing questionnaires through various social media platforms. This study uses the theory of TAM and TPB with the analytical method through Exploratory Factor Analysis (EFA) approach and linear regression analysis to process the data through SPSS 25. The result of the study found that there were nine factors that influence the purchase intention of electric cars on millennials in Jabodetabek. The ninth factor is product knowledge, perceived behavioral control, price and advertising, social influence, product perception, environmental concern, ease of use, perceived benefits, and costs. Among the nine factors, price and advertising are the factors that contribute most to the purchase intention. It is hoped that this study can be used by electric car manufacturers as a basis for developing marketing and sales strategies through consumer purchase intention

Infrastructure Impact and Sustainability: The Case of Public Sanitation Facility in Indonesia

Recently, the focus of infrastructure has been not only on its physical output per se but also on its impact on sustainability. This study aims to introduce an infrastructure framework based on Epstein and Buhovac’s model to better understand the step-by-step process of the creation of infrastructure sustainability for wastewater treatment facility in Indonesia. The study employs a qualitative approach using a qualitative data set from interviews, observations and a survey. We focused on the case study analysis of a wastewater treatment facility in Yogyakarta Province, Indonesia. Through this framework, stakeholders’ participation was found to play an important role, thus enabling the sustainability of the infrastructure project in the future. This active participation is the result of a set of impacts-social, economic, and environmental-that have been created by the wastewater treatment facility in their community. We provide a theory-of-change diagram to explain this process. Keywords: Infrastructure sustainability, Impact, Sanitation facility, Indonesi

PENGARUH KUALITAS PELAYANAN, HARGA DAN CITRA MEREK TERHADAP KEPUASAN KONSUMEN PENGGUNA TRANSPORTASI OJEK ONLINE GRAB

Penelitian ini bertujuan untuk mengetahui pengaruh dari masing-masing variabel independen yakni kualitas pelayanan, harga dan citra merek terhadap variabel dependen kepuasan konsumen. Dengan mengambil responden secara purposive sampling 200 pengguna transportasi online Grab pada mahasiswa FE Universitas Negeri Jakarta dengan minimal dua kali menggunakan transportasi Grab. Pengumpulan data dilakukan dengan metode survei menggunakan analisis regresi linear berganda melalui perangkat software SPSS. Hasilnya menunjukkan bahwa   kualitas pelayanan dan citra merek berpengaruh terhadap kepuasan konsumen sedangkan variabel harga tidak berpengaruh terhadap kepuasan konsumen