76 research outputs found
The Effects of the Brand Experiential Clues on Brand Attachment - The Mediating Role of Airline Brand Self-Expressive and Engagement -
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The Mediating Roles of Brand Engagement in Self-Concept and Preference Fluency on Positive Behavioral Intention
No full textA Study on the Design for Improving the Uniform on Drivers of Taxi for the Disabled in Seoul
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Roles of Referencing Types and Types of Advertising Messages on Womanβs Product Evaluation
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A Study of Brand Strategies for the Globalization of Traditional Spaces - Focusing on the case of Korean Franchise Restaurant Bibigo -
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