174 research outputs found
The Effect of Import Automobile Brand Valuation on Korean Professionals' Brand Commitment
No full textPotential Influence of Expectation-Performance Dis-Confirmation and Perceived Justice for Service Recovery upon Fashion-Product Consumers' Satisfaction and Loyalty
No full textAn Evaluation of Apartment Brand Image By the Sensibility Vocabularies - Comparative analysis of Sensibility Image changes for Symbol Mark -
No full textA Study on the Effect of Market Orientation on Marketing Efficiency, Adaptability of Food Service Company
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A Study on Whether Online Native Video Ad is Perceived as Ad or Information Influences Online eWOM - With Emphasis on Intermediating Effects of Perceived Trust and Engagement -
No full textA Study on the Effect of Perceived Intrusiveness of Internet pop-up ads Interrupting Editorials on Attitude Toward pop-up ads - Focused on the Moderating Effect of Emotion Elicited by Internet News Articles -
No full textCausality and Mediated Effects of the Performance Drivers in BSC Framework - Focusing on Hotel Industry -
No full textThe Relationship among Retail Mix Asset, Shopping Value, Shopping Satisfaction and Share of Wallet in the Retailing Context
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