29 research outputs found
Planiranje u hrvatskim nacionalnim sportskim savezima
Management is a process conducted through various functions, and planning seems to be one of truly the most important ones. Process of planning should tell us where an organisation is now, where it wants to be, and how to get there. Although mostly researched within the context of profit organisations, its importance is being stressed ever more in non-profit organisations as well. National sport federations are non-profit organisations responsible for the organisation and development of sport throughout all the layers of a single discipline (from grassroots to the elite one) at national level. As governing bodies they should set an example on how to conduct their business for all other sport organisations in their discipline, i.e. clubs. In addition, since their customer base is quite large and different, in order to satisfy all needs, a proper process of planning
is a prerequisite for achieving organisational goals. The research has shown that the level of satisfaction with the process of planning is above expected, but there is still space for improvement.Menadžment je proces koji se provodi kroz razne funkcije, pri Äemu je funkcija planiranje zaista jedna od najvažnijih. Proces planiranja bi trebao ukazati na to gdje se organizacija nalazi u odreÄenom trenutku, gdje želi biti u buduÄnosti i kako Äe tamo stiÄi. Iako se uglavnom izuÄava u kontekstu profitnih organizacija, važnost ove funkcije sve se viÅ”e naglaÅ”ava i u neprofitnim organizacijama. Nacionalni sportski savezi su neprofitne organizacije odgovorne za organizaciju i razvoj sporta u jednoj zemlji kroz sve slojeve pojedine sportske discipline (od najniže do najviÅ”e razine). Kao rukovodeÄa tijela, nacionalni bi savezi trebali biti primjer drugim sportskim organizacijama, tj. klubovima, o tome kako poslovati. Pored navedenog, buduÄi da je njihova baza korisnika popriliÄno Å”iroka i razliÄita, nužan je dobar proces planiranja kako bi ostvarili organizacijske ciljeve, ali i podmirili sve potrebe korisnika. Istraživanje je pokazalo kako je razina zadovoljstva procesom planiranja iznad oÄekivanja, no joÅ” uvijek ima prostora za poboljÅ”anja
Connection between State Funding and International Sporting Success: The Case of Croatia
The aim of this paper is to determine the types and intensity of connection between the amount of state funding for various programmes in sport invested by Croatian Olympic Committee from 2001 until 2016 and international sporting success of Croatian athletes. A connection between 12 independent variables (funds invested in 33 summer Olympic sports (24 individual and 9 team sports) broken down in 8 specific programmes, as well as the number of athletes and coaches in different programmes) and international sporting success was tested using regression analysis. The results show statistically significant logarithm connection between success and total funds invested (ACR=0.160, R2=0.319, p=0.001). Additionally, three variables showed linear, eight logarithm and one quadratic type of connection. Applying different regression models contributes to better understanding of connection between the amount and direction of investments in high performance sport and result of those investments in the form of achieved international sporting success
Sustav financiranja i upravljanja sportom u Republici Hrvatskoj
The aim of this paper was to explore the connection between the level of economic development on the one hand, and the level of sport development on the other. From the management point of view the goal was to research the possibilities of public spending for sport since this is considered to be the most complex problem in managing the development of sport in Croatia. The data were collected by means of questionnaires. Descriptive statistics were calculated, and correlation and regression analyses were performed. The research showed that economic development of Croatia measured through the level of GDP significantly affects the number of registered participants in sport in a positive way. However, by using confidence interval analysis it was possible to reject the hypothesis that the fundamental problem of sport development is the insufficient amount of public resources. Therefore, it can be concluded that the key role in a more qualitative system of sport management in Croatia belongs to the governing bodies and management of sport organizations.Cilj je ovog rada istražiti povezanost izmeÄu razine ekonomske razvijenosti i razine razvijenosti sporta. Sa stajaliÅ”ta upravljanja razvojem sporta, svrha istraživanja je ispitati moguÄnosti financiranja sporta iz javnih izvora, buduÄi da se to u funkcioniranju sustava sporta javlja kao najsloženiji problem. U radu su koriÅ”tene metode regresijske i korelacijske analize te anketnog upitnika i deskriptivne statistike. Rezultati istraživanja pokazuju da ekonomska razvijenost Hrvatske, mjerena kroz visinu BDP-a, znaÄajno pozitivno utjeÄe na broj registriranih sudionika u sportu. TakoÄer, analizom intervala pouzdanosti moguÄe je odbaciti hipotezu da je izdaÅ”nost javnih izvora financiranja temeljni problem u upravljanju sportom. MoguÄe je stoga zakljuÄiti da kljuÄnu ulogu za kvalitetno upravljanje sustavom sporta imaju upravljaÄka tijela i menadžment sportskih organizacija
Edukacija struÄnjaka sporta u turizmu
S obzirom na sve veÄi znaÄaj sporta u okviru turizma, bilo kroz razvoj specifiÄnog oblika turizma koji se naziva sportski, ili pak kroz kreiranje dodatne turistiÄke ponude, sve je veÄi i znaÄaj struÄnjaka sporta u turizmu. U tom je smislu potrebno naglasiti kako je broj razliÄitih struÄnjaka iz podruÄja sporta koji se mogu pojaviti i u turizmu vrlo velik, jer je velik i broj sportskih organizacija koje se pojavljuju na turistiÄkom tržiÅ”tu. Pored toga, ove se organizacije na turistiÄkom tržiÅ”tu mogu pojaviti kao samostalna poduzeÄa ili u okviru neke veÄe turistiÄke organizacije (primjerice hotela). Samo neki od sportskih struÄnjaka koji se pojavljuju i na turistiÄkom tržiÅ”tu su sportski menadžeri, treneri, animatori, i tako dalje. Svi se oni Å”koluju na fakultetima ili visokim Å”kolama za sport. VeÄina ih u okviru svog Å”kolovanja ima i dio edukacije vezan uz podruÄje turizma, no ipak ne svi. S obzirom na Å”irinu povezanosti izmeÄu ova dva podruÄja ne bi bilo suviÅ”no razmisliti o uvoÄenju programa edukacije o turizmu za sve sportske struÄnjake, naroÄito ukoliko se Hrvatska želi pozicionirati kao turistiÄka zemlja
SPORTS TOURISM AND ITS IMPACT ON TOURISM DESTINATIONS - THE CASE OF ISTRIA
U ovom se radu polazi od pretpostavke kako sportski turizam, kao jedan od specifiÄnih oblika turizma, pruža odreÄene koristi destinacijama koje ga uvrÅ”tavaju u svoje razvojne planove i to osobito u vrijeme izvan glavne turistiÄke sezone. Osim toga, razvoj sportskog turizma rezultira brojnim neposrednim i posrednim ekonomskim uÄincima u destinacijama poput utjecaja na motivaciju za izbor turistÄke destinacijc, poveÄanje izvanpansionske potroÅ”nje te unaprjeÄenje raznolikosti i kvalitete turistiÄke ponude i si. Ove su tvrdnje testirane na primjeru razvoja sportskog turizma u Istri kao najrazvijenijoj turistiÄkoj regiji Hrvatske. Istraživanje je potvrdilo poÄetne pretpostavke o znaÄaju sportskog turizma u vrijeme predsezone buduÄi je meÄu ispitanicima motiv sporta i sportske rekreacije u odabranoj destinaciji zastupljeniji u vrijeme predsezone nego glavne sezone, Å”to upuÄuje i na prisutnost drugih pozitivnih ekonomskih uÄinaka.This paper is based on the assumption that sports tourism, as a type of special intercsl tourism, creates certain benefits lo destinations when introduced in the development plans. The bcnellts are especially present during Lhe shoulder season since sports tourism helps in overcoming (he problems ol scasonallty. However, these are not lhe only possible benefits ot this type of toutism. Other benelits, like impacts on the tourists\u27 motivation, on increasing the tourists\u27
expenditure, improving the diversity and quality of the tourism offer, etc. should also be considered. These assumptions were tested in the case of development of sports tourism in Istria, Croalia\u27s most
developed tourism region. The research confirmed the initial statements and assumptions on the importance of sports tourism during the shoulder season since It showed that the motive of sport and physical recreation was more present during the shoulder than the main season. This also indicates the existence of olher positive economic effects
CODES OF CONDUCT IN TOURISM AND THEIR IMPACT ON SUSTAINABLE TOURISM
Turizam je velik i složen sustav koji, ukoliko želi dugoroÄno biti uspjeÅ”an, treba u svom planiranju i razvoju implementirati osnovne postulate održivosti. U kreiranju takvoga razvoja znaÄajnu ulogu ima javni sektor, no i dobrovoljne inicijative, posebno kada se radi o kreiranju odreĀ¬Äenih mjera usmjerenih prema ponaÅ”anjima turista te poveÄanju svijesti o uÄincima njihova neadekĀ¬vatnog i neodgovornog ponaÅ”anja. U radu se daje prikaz najvažnijih dobrovoljnih inicijativa i pravila ponaÅ”anja u turizmu te se analizira njihov utjecaj na ponaÅ”anje sudionika u turistiÄkim kretanjima. U fokusu su globalne i lokalne dobrovoljne inicijative usmjerene na ponaÅ”anje u turizmu ili tkz. Codes of Conduct. Na globalnoj i lokalnoj razini postoji znaÄajan broj ovakvih pravila, no ona nisu unificiĀ¬rana i Äesto su vrlo teÅ”ko dostupna. Njihova implementacija nije jednostavna te bi upravo u tom segĀ¬mentu odgovorni marketing trebao imati važnu ulogu u kojem fokus ne bi bio na pukom privlaÄenju turista u destinaciju veÄ i njihovoj senzibilizaciji s destinacijom te minimiziranjem negativnih efekata razvoja turizma.Tourism is a large and complex system which, in order to achieve a long term sucĀ¬cess, needs to implement the sustainability principles in the process of its planning and development. A significant role in creating such a development belongs to the public sector. However, as for the creation of certain measures for improvement of the behaviour of tourists and of increasing their awareness of effects that could occur in case of their inadequate and irresponsible behaviour, volunĀ¬tary initiatives tend to have an even greater importance. This paper gives an overview of the most imĀ¬portant voluntary initiatives and codes of conduct in tourism and discusses their impact on the beĀ¬haviour of all participants in tourism. The focus is on the global and local voluntary initiatives concerned with the behaviour of tourists, the so-called Codes of Conduct. A significant number of these codes exist at the global and local level, but they are not unified and are often very difficult to trace. The implementation of codes of conduct is often rather difficult, which is why the application of responsible marketing becomes almost necessary. The focus of responsible marketing should not be the pure attraction of tourists to the destination, but also their sensitization to the destiĀ¬nation, as well as minimizing the negative effects of tourism development
PONUDA SPORTSKOG TURIZMA U HRVATSKOJ
Both tourism and sport are massive socio-economic phenomena of modern society. In 2014, UNWTO registered over 1 billion international tourist arrivals in the world ā a number that is still on the rise. At the same time, there are, according to some assessments, over 600 million active participants in sport. A significant share of sports activities is conducted through tourism. Therefore, sport and tourism are interrelated phenomena that generate numerous functions and significant economic effects. The basic aim of this paper is to analyse the development of sports tourism in Croatia. For that purpose, both primary and secondary data are used. Desk research of Internet sites of town tourist boards was conducted to analyse the sports tourism off er. In addition, a questionnaire was developed for experts in the area of (sports) tourism development. The basic hypothesis of this paper is that sports tourism in Croatia should be developed as an integral tourist product. The study has shown that the five most frequently mentioned sports activities are cycling, walking, tennis, fi shing and horseback riding. However, the Internet site analysis showed a somewhat different situation, and found cycling, fishing, hunting, mountaineering and tennis to be the most frequently mentioned sporting activities. The vast majority of
interviewed destinations, i.e. 84% of them, incorporated sport into the tourism offer when promoting their destination, but only as a supplement to their main attraction. If we add to this the fact that the motive of sport ranked fourth on the scale of motives for visiting a particular destination and was chosen by 38% of interviewed destinations, it seems clear that the sport offer is found to be an integral part of the tourism offer in general.Turizam i sport dvije su masovne druÅ”tveno-ekonomske pojave modernog druÅ”tva. Prema podacima UNWTO-a, u 2014. godini u svijetu je registrirano preko 1 milijarde meÄunarodnih turistiÄkih dolazaka ā brojka koja je joÅ” uvijek u porastu. U isto vrijeme,
prema nekim procjenama, sport obuhvaÄa preko 600 milijuna aktivnih sudionika. Znatan dio ovih sportskih aktivnosti provodi se u okviru turizma. MoguÄe je stoga reÄi kako su sport i turizam dvije meÄusobno povezane aktivnosti koje generiraju brojne funkcije i
znatne ekonomske uÄinke. Osnovni je cilj ovog rada analizirati razvoj sportskog turizma u Hrvatskoj. U tu su svrhu koriÅ”teni primarni i sekundarni izvori podataka. Provedeno je desk istraživanje (pretraživane su Internet stranice gradskih turistiÄkih zajednica kako bi se analizirala sportska ponuda), te je razvijen upitnik namijenjen struÄnjacima u podruÄju razvoja (sportskog) turizma. Osnovna je hipoteza rada kako bi se sportski turizam u Hrvatskoj trebao razvijati kao integralni turistiÄki proizvod. Rezultati istraživanja provedenog anketnim upitnikom pokazali su kako je pet najÄeÅ”Äe spominjanih sportskih aktivnosti biciklizam, Å”etnje, tenis, ribolov i jahanje. MeÄutim, analiza Internet stranica pokazala je neÅ”to drugaÄiju situaciju. U ovom su sluÄaju najÄeÅ”Äe spominjane sportske aktivnosti su biciklizam, ribolov, lov, planinarenje i tenis. VeÄina ispitanih destinacija, njih 84%, koristi sportsku ponudu prilikom promocije svoje destinacije, no Äini to kao dopunu glavnoj atrakciji. Ukoliko navedenom dodamo Äinjenicu kako se motiv sporta nalazi na Äetvrtom mjestu i odabralo ga je 38% destinacija, Äini se jasnim kako se sportska ponuda razvija iskljuÄivo kao integralni dio turistiÄke ponude
Targeted programme state funding for Olympic candidates in the Republic of Croatia
Cilj ovoga istraživanja je utvrditi povezanost izmeÄu državnih sredstava koje je Republika Hrvatska (RH), putem Hrvatskog olimpijskog odbora (HOO) kroz Äetiri olimpijska ciklusa, ciljano uložila u hrvatske sportaÅ”e ā olimpijske kandidate i ostvarenog uspjeha tih sportaÅ”a na olimpijskim igrama (OI). Istraživanje se odnosi na razdoblje od 2001. do 2016. godine, a obuhvaÄeni su sportaÅ”i u 33 ljetna olimpijska sporta (24 individualna i 9 ekipnih sportova), Äije su sportske aktivnosti i nastupi u promatranom razdoblju
ciljano financirani kroz ÄetverogodiÅ”nji Olimpijski program HOO-a. Jednostavnim regresijskim analizama
utvrÄivana je povezanost izmeÄu tri nezavisne varijable (iznos potpore Olimpijskog programa, broj sportaÅ”a u Olimpijskom programu i iznos potpore redovnih programa NSS-a - stavka administrativne i materijalne naknade) i jedne zavisne varijable (uspjeh sportaÅ”a na OI) (bodovi), mjerenog ostvarenim plasmanima od 1. do 8. mjesta na OI. Rezultati ukazuju na znaÄajnu linearnu povezanost izmeÄu
svih navedenih nezavisnih varijabli i uspjeha sportaÅ”a na OI (bodovi), i to sa sljedeÄim vrijednostima:
ā¢ iznos potpore Olimpijskog programa (kn) - rezultati (OPKM=0.345, R2=0.690, p<0.001); broj sportaÅ”a u Olimpijskom programu (n) - rezultati (OPKM=0.315, R2=0.630, p<0.001);
ā¢ iznos potpore redovnih programa NSS-a - stavka administrativne i materijalne naknade (kn) - rezultati
(OPKM=0.191, R2=0.382, p<0.001). ZakljuÄno rezultati istraživanja ukazuju da ukoliko RH
i dalje želi biti prepoznatljiva i uspjeÅ”na sportska zemlja potrebno je znaÄajno poveÄati ciljano programsko ulaganje u sport.The aim of this paper is to determine the connection between the amount of state funds invested by the Republic of Croatia via Croatian Olympic committee during four Olympic cycles in Croatian athletes (Olympic candidates) and achieved success of these athletes at Olympic games. The research encompassed period from 2001 until 2016 and included 33 summer Olympic sports (24 individual and 9 team sports) whose activities were a part of targeted four-year Olympic programme financing scheme. Simple regression analysis were employed to determine the connection between three independent variables (the amount of support for Olympic programme, the number of athletes in Olympic programme and the amount of support for Regular NF/NAs programmes for administrative and material expenses) and one dependent variable (success at Olympic games). Achieved success was measured in pointes awarded for each achieved ranking from first to eight place. The results point to significant linear connection between all independent variables and achieved success at Olympic games (in points) as follows:
ā¢ the amount of support for Olympic programme (in Kunaās) (RPCM=0.345, R2=0.690, p<0.001);
ā¢ number of athletes in Olympic programme (n) (RPCM=0.315, R2=0.630, p<0.001);
ā¢ the amount of support for Regular NF/NAās programme for administrative and material expenses (in Kunaās) (RPCM=0.191, R2=0.382, p<0.001)
The results lead to a conclusion that if Croatia wants to be a recognizable and successful sporting nation, it needs to significantly increase funding targeted for specific programmes
Planiranje u hrvatskim nacionalnim sportskim savezima
Management is a process conducted through various functions, and planning seems to be one of truly the most important ones. Process of planning should tell us where an organisation is now, where it wants to be, and how to get there. Although mostly researched within the context of profit organisations, its importance is being stressed ever more in non-profit organisations as well. National sport federations are non-profit organisations responsible for the organisation and development of sport throughout all the layers of a single discipline (from grassroots to the elite one) at national level. As governing bodies they should set an example on how to conduct their business for all other sport organisations in their discipline, i.e. clubs. In addition, since their customer base is quite large and different, in order to satisfy all needs, a proper process of planning
is a prerequisite for achieving organisational goals. The research has shown that the level of satisfaction with the process of planning is above expected, but there is still space for improvement.Menadžment je proces koji se provodi kroz razne funkcije, pri Äemu je funkcija planiranje zaista jedna od najvažnijih. Proces planiranja bi trebao ukazati na to gdje se organizacija nalazi u odreÄenom trenutku, gdje želi biti u buduÄnosti i kako Äe tamo stiÄi. Iako se uglavnom izuÄava u kontekstu profitnih organizacija, važnost ove funkcije sve se viÅ”e naglaÅ”ava i u neprofitnim organizacijama. Nacionalni sportski savezi su neprofitne organizacije odgovorne za organizaciju i razvoj sporta u jednoj zemlji kroz sve slojeve pojedine sportske discipline (od najniže do najviÅ”e razine). Kao rukovodeÄa tijela, nacionalni bi savezi trebali biti primjer drugim sportskim organizacijama, tj. klubovima, o tome kako poslovati. Pored navedenog, buduÄi da je njihova baza korisnika popriliÄno Å”iroka i razliÄita, nužan je dobar proces planiranja kako bi ostvarili organizacijske ciljeve, ali i podmirili sve potrebe korisnika. Istraživanje je pokazalo kako je razina zadovoljstva procesom planiranja iznad oÄekivanja, no joÅ” uvijek ima prostora za poboljÅ”anja