TEACHING RHETORICS THROUGH LANGUAGES IN ADVERTISEMENTS

Advertisements are persuasive communication (Maggie-Jo, 1994). The language used in advertisement is very carefully chosen to have special effects. The words will create images as well as information, and often there will be more than one meaning of some expressions. Duran (1987) says that rhetorical pattern also can be found in the illustration of advertisement. Corbett and Connors (1999) point out that advertisement is a form of deliberative rhetoric. Deliberative discourse is an attempt to change the attitude and actions of the audience or the readers in regard to a matter of public concern. In using deliberative rhetoric, the author is trying to persuade a person to take some future action and that the recommended action is either good in itself or something that will benefit the person. The research is aimed to reach several purposes: 1) observing the text of advertisement, in terms of its type of language, creative strategy, type of sign and its assessment 2) ensuring English teachers that rhetorical pattern also can be found in advertisement, so it can be used as literature source

THE IMPLICATION OF FUNCTIONAL THEORY IN TEACHING READING A DESCRIPTIVE TEXT FOR MIDDLE AGE STUDENTS (Functional Communication Activities in Language Teaching)

Functional theory views language as means of communication. So, communicative competence is the goal of language teaching. One of the most characteristic features of communicative language teaching is that it pays systemic attention to functional as well as structural aspects of language, combining these into a more fully communicative view. Teaching language as communication focuses on the ability to use language for different purposes. In this article the writer focused on functional communication activities in language teaching. The aim of this article is to know the implementation of functional communication activities in teaching reading a descriptive text for middle age students

ENCOURAGING CHILDREN IN LEARNING ENGLISH COMMUNICATIVELY BY USING SOME FUN ACTIVITIES IN THE CLASSROOM

This paper is talking about the interesting and fun way in teaching children as the young learner in English. It refers to an approach that is called the functional approach that focusesin the method of communicative language teaching. In this method children are not onlytaught English structurally, but also the communicative aspect of learning English for secondlanguage. By using this method it is really hoped that the children will not only learningEnglish and practicing in the classroom. Later, the children are asked to practice theirEnglish in real life situation, therefore, the material and the atmosphere of teaching andlearning English must be fun and bring the children as if they face it in the real life. So, theEnglish teacher must give some task and activities that support this method, it can be in theform of games, role play, projects, and telling stories

Applying Formal Methods to Networking: Theory, Techniques and Applications

Despite its great importance, modern network infrastructure is remarkable for the lack of rigor in its engineering. The Internet which began as a research experiment was never designed to handle the users and applications it hosts today. The lack of formalization of the Internet architecture meant limited abstractions and modularity, especially for the control and management planes, thus requiring for every new need a new protocol built from scratch. This led to an unwieldy ossified Internet architecture resistant to any attempts at formal verification, and an Internet culture where expediency and pragmatism are favored over formal correctness. Fortunately, recent work in the space of clean slate Internet design---especially, the software defined networking (SDN) paradigm---offers the Internet community another chance to develop the right kind of architecture and abstractions. This has also led to a great resurgence in interest of applying formal methods to specification, verification, and synthesis of networking protocols and applications. In this paper, we present a self-contained tutorial of the formidable amount of work that has been done in formal methods, and present a survey of its applications to networking.Comment: 30 pages, submitted to IEEE Communications Surveys and Tutorial

Fifty years of Hoare's Logic

We present a history of Hoare's logic.Comment: 79 pages. To appear in Formal Aspects of Computin