R-U-In? : Doing What You Like, with People Whom You Like

This paper presents R-U-In? – a social networking application that leverages Web 2.0 and IMS-based Converged Networks technologies to create a rich next-generation service. R-U-In? allows a user to search (in real-time) and solicit participation of like-minded partners for an activity of mutual interest (e.g. a rock concert, a soccer game, or a movie). It is an example of a situational mashup application that exploits content and capabilities of a Telecom operator, blended with Web 2.0 technologies, to provide an enhanced, value-added service experience