InShopnito: an advanced yet privacy-friendly mobile shopping application

Mobile Shopping Applications (MSAs) are rapidly gaining popularity. They enhance the shopping experience, by offering customized recommendations or incorporating customer loyalty programs. Although MSAs are quite effective at attracting new customers and binding existing ones to a retailer's services, existing MSAs have several shortcomings. The data collection practices involved in MSAs and the lack of transparency thereof are important concerns for many customers. This paper presents inShopnito, a privacy-preserving mobile shopping application. All transactions made in inShopnito are unlinkable and anonymous. However, the system still offers the expected features from a modern MSA. Customers can take part in loyalty programs and earn or spend loyalty points and electronic vouchers. Furthermore, the MSA can suggest personalized recommendations even though the retailer cannot construct rich customer profiles. These profiles are managed on the smartphone and can be partially disclosed in order to get better, customized recommendations. Finally, we present an implementation called inShopnito, of which the security and performance is analyzed. In doing so, we show that it is possible to have a privacy-preserving MSA without having to sacrifice practicality

Economic location-based services, privacy and the relationship to identity

Mobile telephony and mobile internet are driving a new application paradigm: location-based services (LBS). Based on a person’s location and context, personalized applications can be deployed. Thus, internet-based systems will continuously collect and process the location in relationship to a personal context of an identified customer. One of the challenges in designing LBS infrastructures is the concurrent design for economic infrastructures and the preservation of privacy of the subjects whose location is tracked. This presentation will explain typical LBS scenarios, the resulting new privacy challenges and user requirements and raises economic questions about privacy-design. The topics will be connected to “mobile identity” to derive what particular identity management issues can be found in LBS

User's Privacy in Recommendation Systems Applying Online Social Network Data, A Survey and Taxonomy

Recommender systems have become an integral part of many social networks and extract knowledge from a user's personal and sensitive data both explicitly, with the user's knowledge, and implicitly. This trend has created major privacy concerns as users are mostly unaware of what data and how much data is being used and how securely it is used. In this context, several works have been done to address privacy concerns for usage in online social network data and by recommender systems. This paper surveys the main privacy concerns, measurements and privacy-preserving techniques used in large-scale online social networks and recommender systems. It is based on historical works on security, privacy-preserving, statistical modeling, and datasets to provide an overview of the technical difficulties and problems associated with privacy preserving in online social networks.Comment: 26 pages, IET book chapter on big data recommender system

Privacy Protection in Web Search

This paper presents web search has demonstrated in improving the quality of various search services on the internet, user reluctance to disclose the private information during search has become major barrier for the wide proliferation of password. Protection in password authentication model user preferences as hierarchical user profiles, a password framework know as user profile search that can adaptively generalize profile by search query while respecting user specified privacy requirements. Our work provides utility of personalization and the privacy risk of exposing the generalized profile using Greedy algorithm is a method for deciding whether personalizing a query is efficient

CHORUS Deliverable 3.4: Vision Document

The goal of the CHORUS Vision Document is to create a high level vision on audio-visual search engines in order to give guidance to the future R&D work in this area and to highlight trends and challenges in this domain. The vision of CHORUS is strongly connected to the CHORUS Roadmap Document (D2.3). A concise document integrating the outcomes of the two deliverables will be prepared for the end of the project (NEM Summit)

A review paper on preserving privacy in mobile environments

Technology is improving day-by-day and so is the usage of mobile devices. Every activity that would involve manual and paper transactions can now be completed in seconds using your fingertips. On one hand, life has become fairly convenient with the help of mobile devices, whereas on the other hand security of the data and the transactions occurring in the process have been under continuous threat. This paper, re-evaluates the different policies and procedures used for preserving the privacy of sensitive data and device location.. Policy languages have been very vital in the mobile environments as they can be extended/used significantly for sending/receiving any data. In the mobile environment users always go to service providers to access various services. Hence, communications between the service providers and mobile handsets needs to be secured. Also, the data access control needs to be in place. A section of this paper will review the communication paths and channels and their related access criteria. This paper is a contribution to the mobile domain, showing the possible attacks related to privacy and the various mechanisms used to preserve the end-user privacy. In addition, it also gives acomparison of the different privacy preserving methods in mobile environments to provide guidance to the readers. Finally, the paper summarises future research challenges in the area of privacy preservation. This paper examines the ‘where’ problem and in particular, examines tradeoffs between enforcing location security at a device vs. enforcing location security at an edge location server. This paper also sketches an implementation of location security solution at both the device and the edge location server and presents detailed experiments using real mobility and user profile data sets collected from multiple data sources (taxicabs, Smartphones)