Examining Pinterest as a Curriculum Resource for Negative Integers: An Initial Investigation

This paper reports an investigation of mathematical resources available on the social media site Pinterest. Pinterest is an online bulletin board where users create visual bookmarks called pins in order to share digital content (e.g., webpages, images, videos). Although recent surveys have shown that Pinterest is a popular reference for teachers, understanding of the mathematical resources available on the site is lacking. To take initial steps in investigating the curriculum resources provided by Pinterest, we used keyword searches to gather a database of pins related to the topic of negative integers. A content analysis was conducted on the pins with a focus on several characteristics including mathematical operations, mathematical models, use of real-world context, and whether mathematical errors were present in source material. Results show a dominance of addition and subtraction over other operations, use of mathematical models in half of pins, infrequent use of real-world context, and mathematical errors in roughly one-third of pins. We provide a breakdown of these results and discuss implications of the findings for mathematics teacher education and professional development

Reflective case study. My ‘Pinteresting’ project: Using Pinterest to increase student engagement, promote inclusivity and develop employability skills

This article will give an overview of my Pinterest project, outlining a rationale for using social bookmarking sites and specifically Pinterest. It will then outline the aims of my practice, linking to research and implementation by other educators, before describing the boards I have set up with visuals and finally evaluating its impact and looking forward to future possibilities for research

Cobranding with Pinterest: Expediting Apparel Retail Brand Experience

Cobranding creates points of difference, generates sales from existing markets, and opens opportunities (Lebar, Buehler, Keller, & Sawicka, 2005). Pinterest is an effective cobranding platform for consumer interaction. Bullas (2015) reports 69% of apparel brands have a presence on Pinterest, and 88% of the 70 million Pinterest users purchase a product they pin. Thus, we examined: (a) the impacts of apparel brand reputation and Pinterest usefulness on consumer experiences with apparel brands at Pinterest; (b) the impacts of consumer experiences of apparel brands at Pinterest on loyalty toward apparel brand and Pinterest; and (c) the mediation of consumer experience at Pinterest between apparel brand reputation and apparel band\u27s attitudinal loyalty. Findings suggest cobranding with Pinterest combines the strength of partner brands by increasing value, attracting new customers, and validating the brand among consumers. An effective brand Pinterest page creates important backlinks that expand apparel brand awareness and direct other consumers to the brand website (Walberg, 2015)

Is Pinterest Really Killing Feminism?

A response to the notion, popularized by Amy Odell’s article “How Pinterest is Killing Feminism,” that the social media site Pinterest, which is dominated by female users, is detrimental both to the feminist movement and women in general. A definition of feminism, contrary to the one employed by Odell, is established and applied to Pinterest users and Pinterest content. Two forms of content prevalent on Pinterest, domestic content and “thinspo” images, are evaluated in terms of their prevalence and how they are used on Pinterest and their overall effect on women and feminism. Betty Friedan’s The Feminine Mystique and Naomi Wolf’s The Beauty Myth are also employed to address Odell’s claims that Pinterest content is reminiscent of the “retrograde, materialistic” content in women’s magazines

Expanding the Learning Network: How Teachers Use Pinterest

This exploratory qualitative study of 117 teachers explores how educators engage with Pinterest, an online social networking site, specifically asking: (1) What similarities and differences exist in how elementary-level preservice and elementary-level in-service teachers engage with Pinterest? (2) What similarities and differences exist in how secondary-level in-service teachers and elementary-level in-service teachers engage with Pinterest? Findings indicate teachers at all levels tend to use Pinterest to search for educational resources and adapt resources to suit their classroom needs. Preservice teachers identify a more complex interaction with Pinterest than in-service teachers when determining quality resources. Findings indicate a need for future research into teacher education practices and the complex interactions preservice teachers engage in with Pinterest resources